Michael Depies Email & Phone Number

Los Angeles, California, United States

Responsible for helping Tubi’s millions of users easily find the content they enjoy watching on all their favorite devices.

Greater Los Angeles Area

Collaborate cross-functionally with various stakeholders, including Marketing, Advertising, Sales, UX design, and Engineering to consistently understand, negotiate and influence the product vision to development teams in order to ensure an optimized solution. • Launched DIRECTV STREAM premium service nationally, increased customer base by 150% in two years by continually improving performance and features.• Developed and released numerous features, e.g. pause live, personalized recommendations and 3rd party integrations Netflix, Amazon Prime Video, HBO MAX) increased daily usage by over 20%.• Product planning of company 3-year product roadmap, continuously refining for feature prioritization resource allocation and trade-offs to maximize company P&L. • Leading and motivating a team of solution managers and product managers to deliver on strategic initiatives, including:o Release of over 400 features/micro services resulting in improved video platform stability and scalability. o 50% Improvement in video KPI’s (e.g. rebuffering, video start time, crashes) for better customer experience.o Increased streaming conversion by 15% over 8 months by prioritizing sports features, scoping down to the highest-impact, lowest-effort solution for helping subscribers find the best games.

Greater Los Angeles Area

• Defined a strategic roadmap based on analyzing industry trends, maximizing market opportunities, understanding competitive landscape and benchmarks, establishing KPIs and delivering on results with data-driven decisions.• Responsible for the planning, definition and communication of software and hardware based products and services for DIRECTV and AT&T, delivering on the overall digital entertainment experience across, set-top-box, mobile and third-party platforms.✴ Additional focus on TV Everywhere, next generation video entertainment and direct to consumer streaming video services. ✴ Includes flagship DIRECTV product NFL Sunday Ticket and all sports services. • Forecasted initial product demand to guide key product feature decisions, increasing user engagement and overall service satisfaction.• Led cross-functional teams to develop business cases and execute on go to market plans for new products and features• Innovated advanced products and services, awarded over a dozen U.S. patents • Partnered on content negotiations with the NFL, STATS INC., Microsoft and OEMs

Greater Los Angeles Area

• Responsible for the definition, development, execution and overall life cycle management for Advanced Services and Apps including NFL Sunday Ticket mobile apps, Masters golf and tennis majors interactive TV experience.• Collaborated with Marketing, Competitive Research and Business Development teams to understand and act upon market opportunities and consumer preferences. Work closely with Engineering to ensure products are designed to meet consumer and business needs. • Developed feature priorities, data formats and hierarchy, and identify how they relate to user satisfaction and DIRECTV’s overall sports leadership position.• Earned an Emmy nomination for Outstanding New Approaches - Sports Event Coverage for the NFL Sunday Ticket OTT applications • Analyzed potential partner relationships for the product. Coordinate with co-branding partners (where applicable) to ensure delivery on contractual obligations related to messaging requirements and marketing spend.• Identified key performance indicators and project metrics to ensure reporting requirements capture relevant data usage. Track and evaluate service performance and customer engagement post launch and throughout the life cycle

Greater Los Angeles Area

• Product manager for interactive set-top box and mobile experiences for tent-pole events such as the Summer and Winter Olympics, March Madness, Golf Majors and the 2012 Presidential Election • Engaged customers, prospects, programming partners, and internal stakeholders to determine and define business requirements for sports mobile and set-top box applications.• Created product documentation including product briefs, requirement docs, and use cases.• Monitored and analyzed key success factors as it pertains to content, and stay abreast of the competition and emerging trends. Distill this information into meaningful reports and recommendations.• Managed strong relationships among working teams with IT, Engineering, Operations, Marketing, Programming, Customer Care, Ad Sales, Design and key programming partners.• Researched and communicated consumer behavior for existing products and services.

Greater Los Angeles Area

· Responsible for executing launch of Advanced Services and Apps including NFL Sunday Ticket VOD, the Summer and Winter Olympics interactive TV apps and golf majors TV apps. · Collaborated with senior and executive production staff in the design, development and launch of interactive sports applications · Communicated to relevant DIRECTV groups of schedule, service description, DOT-COM, customer care, production and broadcast operations direction and usage data. · Manage event rehearsals and shadow operations to test product readiness and alignment across operational teams in simulated production environment.

Greater Los Angeles Area

· Monitored over 500 channels simultaneously by utilizing electronic broadcast measurement and test instruments to ensure video integrity for channels transmitted to DIRECTV subscribers. · Maintained the quality, continuity and availability of DIRECTV’s Audience network in a live environment.· Spearheaded the resolution of broadcast issues with traffic and program providers.· Integrated live and previously recorded program content with commercials and promotional spots

Greater Los Angeles Area

· Created AVP media production department: established production procedures and standards, developing unique identity and style for brand media. · Produced weekly video promos, marketing clips, and narrates for ESPN.com, AVP.com, MSN.com, FSN.com, and Fox Sports Net.· Managed team of videographers and editors in production of marketing material

Greater Los Angeles Area

· Produced lifestyle segments for the beach volleyball show “Dig.” · Collaborated with Sr. Producers to create show story lines · Partnered with legal departments for music license clearances

Master Of Fine Arts (Mfa), Television Production

Bachelor Of Arts (Ba), Radio, Television, And Digital Communication