Michael Desimone work email
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Hello! I lead Product at Nostra.As a product leader, I hold these values key building a successful team and business: ● Confidently establishes long term company goals through data driven research and clear stakeholder communication● Cultivates inspired and motivated teams by hiring diverse, well-rounded talent and dedicating time to their growth● Provides both a qualitative and quantitative perspective whenever approaching a problem● Passionate thinker who strives for mastery in all fields of interest and lines of work● Thrives in a start-up environment where defining culture, establishing process, and individual impact matter most
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Chief Customer OfficerReachdeskNew York, Ny, Us -
Vice President Of ProductNostra Ai Aug 2024 - PresentSan Francisco, California, Us -
Vice President Of Product And Data Science - YieldifyEpsilon Jan 2023 - Jul 2024Irving, Texas, Us● Manages roadmap with a team of Product Managers, Designers, and Marketers that work with 20+ engineers● Enables an integrated Yieldify & Epsilon personalization product to be upsold within 6 months post-acquisition● Coordinates with dozens of business leaders across Epsilon internationally to enable Yieldify to be sold consistently across Epsilon's hundreds of sellers● Developed a proprietary attribution model to best represent onsite personalization impact for e-commerce● Guided our Data Science team on designing a multi-armed bandit testing allocation model for SMBs -
Vice President Of Product And Data ScienceYieldify Jan 2022 - Dec 2022London, London, Gb● Worked directly with CEO to close Epsilon's Yieldify acquisition by creating a joint long term product vision ● Created product feedback system to efficiently survey clients, review competitors, and gain feedback from power users● Built competitor battlecards to identify key product differentiation, business go to market, and company positioning ● Productized machine learning reporting models personalized to website behaviors, increasing contract ROI by 30 percent● Designed automated personalization tools to segment onsite consumers increasing strategies per account by 20 percent -
Director Of Product And Data ScienceYieldify Aug 2020 - Jan 2022London, London, Gb● Defined product roadmap, revenue projections, and team composition for board of investors, reported directly to CEO● Built a 0 → 1 product function by hiring and managing a team of product managers, designers, and marketers● Transformed Data Science to be an agile development team with bi-weekly sprints and roadmap releases● Gathered key stakeholder requirements to release Yieldify’s first client facing annual roadmap within my first 90 days● Established internal Product Marketing through stakeholder meetings, newsletters, demo days, and feedback requests -
Global Solutions LeadYieldify Apr 2020 - Aug 2020London, London, Gb● Led global change management practices dictated by Yieldify’s CEO● Designed Yieldify’s global pricing model and built SasS pricing calculator for sales team ● Developed predictive model to estimate a Yieldify’s ROI, enabling sales team to offer in-contract revenue guarantees● Instituted Yieldify’s onboarding methodology for POC accounts through performance milestones and health scoring● Redesigned company website by analyzing competitor marketing, building the sitemap, and outlining all web content -
Us Consulting LeadYieldify Sep 2019 - Apr 2020London, London, Gb● Templated Yieldify’s onsite personalization strategy for New Business, doubling average first year ROI● Standardized Yieldify’s AB testing attribution and reporting globally through AB Testing Dashboard in Looker● Trained all new hires on Yieldify and established best practices long term through weekly lunch and learns● Designed a global testing and measurement methodology for reporting client ROI and projecting future impact -
Senior StrategistYieldify Jan 2019 - Sep 2019London, London, Gb● Established Yieldify’s multi-strategy lead capture methodology, increasing capture rates by 25 percent● Created strategy analysis dashboards in Looker, unifying reporting across services and automating insights for clients● Produced Yieldify’s Peak Season strategy approach, driving upsells through increased campaign adoption -
Customer Service ManagerYieldify May 2018 - Dec 2018London, London, Gb● Managed 20 concurrent clients, $1M ARR, including Logitech, Teespring, and Milk Makeup with 90 percent retention● Lead in-person QBRs with CMOs that shared core Yieldify insights and strategic opportunities to drive upsell -
Research Manager - Social IntelligenceHorizon Media Apr 2017 - May 2018New York, New York, Us• Manages multiple film and TV studio accounts to quantify and analyze online reception to marketing campaigns• Leads predictive modeling projects to design ways to quantify moviegoing behavior through social media activity• Creates Excel templates and macros to minimize time spent inputting and analyzing data for all team members• Curates and categorizes editorial database of cultural cues to determine macro-trends over time -
Associate Strategist - Social IntelligenceHorizon Media Apr 2016 - Mar 2017New York, New York, Us• Synthesized consumer brand opinion across multiple social media platforms to inform and shape marketing campaigns • Developed proprietary tools to quantify unique audience social media behaviors• Constructs and interprets surveys at a granular level to develop data driven understandings of consumer behavior -
Freelance AnalystZeffective Jan 2016 - Jul 2016• Strategize with clients on how to improve their paid and organic online traffic• Determine potential website acquisition opportunities for clients through focused keyword searches• Write reports that summarize key search engine optimization insights in clear, simple terms
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Research ExecutiveWavemetrix May 2015 - Dec 2015London, Gb• Managed a team of over 30 analysts that determine editorial themes for three major movie studios across 14 markets• Determined actionable insights from editorial and consumer reactions to a film's key promotional materials in both long and short form reports• Curated studio databases and consumer tweets through SQL and Excel• Developed new techniques to streamline the coding process for analysts• Lead projects that require coordination of company resources in order to meet studio demands -
Founder & CeoCrossfaded Feb 2014 - May 2015• Developed a mobile application for creating DJ-like transitions between songs and smart track recommendations for smooth playlist creation• Composed a unique algorithm that was able to determine a song's proper transition moment for any song
Michael Desimone Skills
Michael Desimone Education Details
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Davidson CollegeMajor Gpa: 3.58; Cumulative Gpa: 3.65
Frequently Asked Questions about Michael Desimone
What company does Michael Desimone work for?
Michael Desimone works for Reachdesk
What is Michael Desimone's role at the current company?
Michael Desimone's current role is Chief Customer Officer.
What is Michael Desimone's email address?
Michael Desimone's email address is md****@****dia.com
What is Michael Desimone's direct phone number?
Michael Desimone's direct phone number is +121222*****
What schools did Michael Desimone attend?
Michael Desimone attended Davidson College.
What skills is Michael Desimone known for?
Michael Desimone has skills like Microsoft Excel, Research, Social Media, Public Speaking, Marketing, Powerpoint, Writing.
Who are Michael Desimone's colleagues?
Michael Desimone's colleagues are Joe Dawson, Christi Leskody, Sumesh Ep, Nick H., Siôn Withers, Fraser Cullen, Ben Smith 💜.
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