• Manage Bacardi USA national Wine/Spirits customer business plan for Costco Total U.S. ($150MM annual $ volume).• Key brand equities include Bacardi, Patron, Grey Goose, Dewar’s, Cazadores, Bombay Sapphire & Martini & Rossi. • Provide consistent leadership with internal stakeholders to deliver targeted growth goals profitably on an annual basis for the Costco U.S. – National Retail, State Teams, Finance, Revenue Growth Management, Brand Teams, Operations, Customer Marketing & Customer Development/Analytics.• Partner with one Key Account Manager direct report, who manages Target National US & Costco U.S. East business for the Bacardi USA portfolio.• Responsible for Costco national (HQ) as well as 8 Regional buying team call points. Collaborate & align with Costco buying teams on national as well as regional programming plans. • Lead weekly & monthly meetings for internal State Teams & Distributor Partners within core Costco states to track progress vs annual goals, align on strategic programming & review analytics/insights to understand gaps, needed changes & opportunities for the future.• Manage national marketing & trade spend budgets to drive profitability for both Bacardi USA & Costco.• Pursue efficiencies to drive profitable growth. Maintain close alignment with Customer Development Analytics as well as Revenue Growth Management teams to continually analyze ROI & pivot customer plans as needed. 2024 Patron Value Added Pack project resulted in +$1MM net sales volume & -$500K in investment savings from prior year, driving increased GP.• Lead Costco pricing & promotional strategy for total US in collaboration with National Retail Director/VP, KAM, Corporate Finance, State Finance partners and Distributor.• Work closely with national brand teams across BUSA portfolio to develop Club Channel innovation & programming strategies.

• Manage Brown Forman national Wine/Spirits customer business plan for Albertsons Companies ($72.8MM 2017 annual $ Volume within U.S.). Key brand equities include Jack Daniel’s, Woodford Reserve, el Jimador, Herradura, Korbel and Sonoma Cutrer.• Lead development and implementation of strategic annual business plan with a focus on key promotional programs, merchandising, sponsorships, pricing and innovation. • Maintain strategic partnership with Albertsons Companies National Beverage Alcohol category team as well as with Division category teams throughout the U.S.• Leverage data (Nielsen/IRI/InfoScout) to convert insights into action for customer presentations with a focus on marketing programs, pricing guidance, post-promotion analysis and merchandising.• Provide direction to National and Regional BF Analysts to partner in the development of annual business review for Albertsons Companies national as well as regional category teams. • Provide direction to national distributor teams in relation to annual brand growth goals as well as pricing and programming expectations.• Manage national marketing and trade spend budgets.

• Managed Brown Forman Wine/Spirits customer business plan for Albertsons/Safeway West Divisions. ($49.2MM 2016 annual $ Volume). • Managed customer business plan & headquarter buyer call for 6 Albertsons/Safeway divisions within the western U.S. • Provided leadership and strategic account direction to distributor customer teams including Young’s Market Company and Breakthru Beverage. • Partnered with Brown Forman finance and marketing teams across multiple West Division states (CA, HI, WA, OR, NV, AZ) to maximize account programming opportunities as well as to manage product discount and marketing budgets.• Collaborated with multiple state Commercial as well as National Account channel teams to ensure alignment on key quarterly programming at Albertsons/Safeway, our largest customer in the BF West Division. Delivered positive retail dollar sales growth in all Albertsons/Safeway divisions during BF fiscal 2016 and 2017.• Received 2015 & 2016 Customer Account Manager of Year award for Brown Forman National Accounts division.

• Managed Brown Forman Wine/Spirits customer business plan for Ralphs/Food4Less (Kroger), Albertsons, CVS, Rite-Aid, Wal-Mart and Sam’s Club within CA/AZ/NV markets. • Responsible for the management of trade marketing as well as discounting budget for Brown Forman portfolio across respective accounts. Collaborated with distributor as well as internal finance partners to effectively manage budgets.• Provided leadership and strategic account direction to distributor, Young’s Market Company. Managed working relationship with 3 core distributor customer teams including Kroger, Wal-Mart/Sam’s Club and CVS/Rite-Aid.• Responsible for management of headquarter buyer call at Ralphs, Food4Less and CVS California.• Managed local discounting/marketing budgets to align with National Account plans and strategies.

• Managed Morning Foods (Warehouse) and Snacks (DSD) customer business plan for SUPERVALU Albertson’s Southern California division (249 stores). Morning Foods brand equities include Kellogg’s cereal, Pop-Tarts and Kashi. Snacks (DSD) brand equities include Keebler, Sunshine, Murray, Mothers and Kashi ($50MM 2011 annual budget).• Maintained ownership and responsibility of CRM business planning tool, product forecasting, sales execution, management of trade funds as well as customer deductions for Albertson’s Southern California division.• Provided leadership in account direction and sales insights to one of the largest Kellogg’s Retail sales teams in the U.S., which consisted of 10 DSD District Managers, 70+ DSD Territory Managers, and 12 Morning Foods Sales Representatives.

• Managed Morning Foods and Snacks (DSD) customer business plan for two Kroger divisions including Kroger Mid-South (170 stores) and Jay-C Foods (30 stores). ($35MM 2009 annual budget).• Provided ongoing leadership, account sales direction and coaching to 8 Morning Foods sales representatives and 50+ Snacks (DSD) territory managers throughout a four state region. Consistently utilized IRI and Kroger KCMS data to provide field sales teams with fact based selling tools, which resulted in strong retail execution and incremental sales at retail store level.• Supported four Kellogg’s zone sales teams throughout a four state region by providing monthly sales presentations at zone as well as district level.

• Managed Morning Foods product portfolio within OH, KY & TN markets at retail store level. Accounts included Kroger Cincinnati – Mid-South, SuperValu, AWG Nashville, MDI, Nash Finch and Food Lion.