Michael Downey Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

Oversee the White Sox annual promotional schedule (i.e. giveaways and theme nights) which drives millions of dollars in incremental revenue and new sponsorship opportunities.Lead White Sox marketing partnerships with brands such as Lollapalooza, Riot Fest, NASCAR and the Chicago St. Patrick’s Day Parade.Brokered marketing deals with Spire Motorsports and Front Row Motorsports to brand a driver and vehicle in the ’23 & ‘24 NASCAR Chicago Street Race which garnered millions of media impressions and led to new revenue and partnership opportunities for the organization.Negotiated the deal to bring the Savannah Bananas to Guaranteed Rate Field in 2025.Developed CHISOX Athlete, the White Sox Collegiate NIL (Name, Image & Likeness) program, which was the first of its kind amongst the four main professional sports leagues (NFL, MLB, NBA, NHL).Oversee all youth marketing efforts such as the White Sox Kids Club, Newborn Club, First Game Certificates, Jersey Program, Mascot Program and Summer Camps

Chicago, Il, Us

Effectively managed the promotional schedule, youth baseball department, and mascot program.Created and organized the ChiSox Craft Beer Festival and annual White Sox 5k.Launched an anti-bullying school program, “Southpaw Strikes Out Bullying”.Revamped the White Sox Summer Camp program, which led to a 150% increase in registrations for kids across the Chicagoland area

Chicago, Il, Us

Revamped the Kids Club model, which led to a significant increase in annual registrations from 1,500 to 20,000 per year.Developed the White Sox Street Team which serves as a lead generation and fan engagement tool for the organization.Discovered inefficiencies in our Little League Jersey Program that enabled us to expand from 9 communities to 23 (10,000 kids impacted to 25,000 kids impacted) without increasing the budget.Managed portions of the MLB Ballpark app such as the check-in program, games and concession maps.

Kansas City, Missouri, Us

Managed the email marketing strategyManaged Chiefs Kingdom Rewards, the Chiefs fan loyalty program Took Chiefs Kingdom Rewards from a web-based Season Ticket Member-only platform to a mobile-first program available to all fans Saw a 460% year over year user growth during the program's first year open to all fans and reached 100,000 users after a year and a half.Created and operated the Chiefs Kingdom Rewards Twitter account: @ChiefsRewardsCoordinated a variety of fan experience opportunitiesLiaison between the Chiefs and multiple 3rd party technology companies such as SKIDATA and Venuetize

Chicago, Il, Us

Tasked with the responsibility to grow the yearly revenue and profit for the markets of Detroit, Grand Rapids, Ann Arbor, and PittsburghExperimented with price elasticity and unique deal structures in order to test and analyze consumer behavior Planned the daily city schedules and kept watch over our subscriber base – ensuring that our 2,000,000+ email subscribers were still engaged with our deals and marketing effortsWorked with the sales team to help structure deals that were financially successful, as well as compelling to our customersTook the market of Detroit (a top 25 market at Groupon) from the 4th worst performing market YoY when I started to a 15% YoY growth market when I leftCreated reports through Microsoft Excel, Salesforce, Tableau, and MicroStrategy to analyze data for our sales team in order to be more efficient and maximize our revenue growth potential. I also am a wizard with Salesforce.comWorked with product and engineering in order to create tools to streamline our workflowManaged the inventory for my respective cities

Milwaukee, Wi, Us

Entertained suite holders on game dayResponsible for creating new media programs for each home standScanned all written licensed contracts onto the computer databaseShipped out tickets, letters, and memorabiliaProofread and edited all suite license agreements and invoicesWorked as a Miller Park conciergeHelped coordinate scheduled off-day eventsCollected and entered database informationAwarded an extra semester of internship

Assistant on the Chicago Board of Trade floor for one of the largest brokers in the Corn Futures pitMaintained broker deck counts; performed trade checking and post-trade reconciliationsLearned valuable inter-personal skills working in an extremely hectic and fast paced environment

Bachelor Of Arts, Economics

Honors, Liberal Arts And Sciences