Michael E. Cunningham, Cae Email & Phone Number

Greater Chicago Area

--Senior management position that ensures the timely, accurate, and quality production of ACHE’s books and journals.--Leads a team of 12 publishing professionals who plan and oversee acquisitions, editorial development, marketing, and sales for all HAP publications, including the peer-review process and editorial board activities.--Drives strategic planning and program development for the publishing division that support ACHE's overall mission.--Proactively engages in performance… Show more --Senior management position that ensures the timely, accurate, and quality production of ACHE’s books and journals.--Leads a team of 12 publishing professionals who plan and oversee acquisitions, editorial development, marketing, and sales for all HAP publications, including the peer-review process and editorial board activities.--Drives strategic planning and program development for the publishing division that support ACHE's overall mission.--Proactively engages in performance excellence initiatives that align with our ongoing Baldrige journey.--Leads digital publishing efforts that support higher education classroom adoptions. Show less

Greater Chicago Area

--Created integrated marketing campaigns within budget to increase textbook course adoptions in academic settings and executive sales to more than 40,000 ACHE members.--Developed and implemented digital content strategy for both academic and executive audiences.--Analyzed quarterly sales activity and marketing effectiveness; reported on trends, best practices, and opportunities.--Built and managed annual revenue budget of $5.5M to meet growth objectives.--Collaborated with HAP… Show more --Created integrated marketing campaigns within budget to increase textbook course adoptions in academic settings and executive sales to more than 40,000 ACHE members.--Developed and implemented digital content strategy for both academic and executive audiences.--Analyzed quarterly sales activity and marketing effectiveness; reported on trends, best practices, and opportunities.--Built and managed annual revenue budget of $5.5M to meet growth objectives.--Collaborated with HAP Vice President on the strategic direction of the division.--Initiated opportunities for business process improvements; used enterprise-wide tools and systems to develop and implement solutions, refining as needed based on results.--Established priorities for contract sales force; monitored results and refocused efforts as needed.--Supervised daily activities of three-member marketing/fulfillment team.--Promoted from Assistant Director in July 2013. Show less

Greater Chicago Area

--Managed business activities and operations for 14 peer-reviewed journals with over $3M in annual income, including subscriptions, advertising, rights, and licensing.--Directed sales, marketing, publicity, and customer service teams whose activities impacted the circulation and revenue streams of 18,000 subscriptions.--Analyzed subscription renewal patterns and identified trends that increased retention.--Prepared and presented detailed performance reports at annual meetings… Show more --Managed business activities and operations for 14 peer-reviewed journals with over $3M in annual income, including subscriptions, advertising, rights, and licensing.--Directed sales, marketing, publicity, and customer service teams whose activities impacted the circulation and revenue streams of 18,000 subscriptions.--Analyzed subscription renewal patterns and identified trends that increased retention.--Prepared and presented detailed performance reports at annual meetings, including reviews of circulation patterns, revenue trends, and society membership retention. Show less

--Responsible for strategic acquisition, planning, and development of $3M annual front list.--Researched industry trends and developed book concepts to meet market demands.--Championed projects through launch, product development, and promotions processes.--Collaborated on promotion campaigns alongside the Marketing Director. --Assisted Publisher in fiscal-year forecasting, title count projections, and budgeting.--Mentored junior staff in research, presentation, and… Show more --Responsible for strategic acquisition, planning, and development of $3M annual front list.--Researched industry trends and developed book concepts to meet market demands.--Championed projects through launch, product development, and promotions processes.--Collaborated on promotion campaigns alongside the Marketing Director. --Assisted Publisher in fiscal-year forecasting, title count projections, and budgeting.--Mentored junior staff in research, presentation, and negotiation processes.--Achieved 137% of acquisitions goal in 2005, 110% in 2004, and 107% in 2003. Show less

--Served as liaison to clients on production, scheduling, budget, and quality issues.--Created workflows and schedules for full-service educational development house.--Managed staff of 14 Editors and a freelance budget of $4M.

Greater Chicago Area

--Strategically acquired 15-20 For Dummies titles annually.--Provided direction on product marketing and publicity initiatives to support new titles.

Indianapolis, Indiana Area

--Managed strategic acquisition and production of 55 titles annually worth $8M.--Negotiated and administered author contracts, subsidiary rights, and foreign rights.--Teamed with Sales Manager and Marketing Director on integrated marketing plans.--Reviewed and evaluated approximately 200 unsolicited proposals per year.--Developed standard operating procedures for editorial and production throughput.

Indianapolis, Indiana Area

--Managed 14 Production Editors and schedules for 330 titles annually for General Reference division from February 1996 to April 1997.--Managed 18 Production Editors and schedules for 110 titles annually worth $45M for Computer Book division from February 1994 to January 1996.--Held positions of Senior Editor, Production Editor, and Copy Editor from 1992-1994.

Integrated Marketing Communications

Certificate program at The Graham School of the University of Chicago; courses included branding, direct marketing, internet marketing.

M.A., Journalism

Bachelor Of Arts - Ba, English And Spanish Double Major

Activities and Societies: Sigma Chi fraternity, varsity tennis