Michael Evans

Michael Evans Email and Phone Number

CMO | Advisor | Category Creator | Scaling high-growth SaaS co’s @ Fixify
Michael Evans's Location
Washington, District of Columbia, United States, United States
Michael Evans's Contact Details

Michael Evans work email

Michael Evans personal email

About Michael Evans

I create billion-dollar brands. It starts with a compelling vision and innovative tech. Then, I build passionate teams that breathe life into them in ways that make customers, investors and employees take notice. 100%+ year-over-year ARR growth is one measure of success. Equally important to me, though, is the personal growth that folks on my teams achieve and the space I create for customers by introducing them to new ways to solve their problems.Recent accomplishments include leading Mandiant from a niche brand whose name was only whispered in private to one of the 10 best-known brands in security (long after FireEye’s acquired it for $1 billion). More recently, I led Expel from an idea (and $0 ARR) to repeated 100% year-over-year ARR growth and the #1 MDR vendor in the inaugural Forrester Wave.I believe metrics matter. And it matters what you measure. Real magic happens where the “art” and “science” of marketing meet. You’ve got to have the goods (solid tech, people and a demand engine that can roar). But buyers are busy. For your engine to hum you need to understand why your buyers buy and craft sharp messaging and a strategy to creatively connect to buyers’ problems. It sounds easy. It’s not.Outside of work I’m an amateur photographer, a decent cook and I enjoy taking advantage of everything the Washington DC area has to offer (from museums … to mountains) with my two daughters.Some of the things I'm good at include...-- Building and scaling marketing teams for high-growth SaaS companies-- Defining visions that inspire employees and customers-- Connecting demand generation engines to buyers and markets-- Category design and creation (aka “owning an acronym”)-- Strategic planning and development of new markets-- Creating differentiated product positioning and messaging-- Fundraising, investor pitches, M&A evaluation and integration-- Media relations with tier-1 TV, print and radio-- International expansion and managing worldwide marketing teams-- Investor relations and messaging for public companies

Michael Evans's Current Company Details
Fixify

Fixify

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CMO | Advisor | Category Creator | Scaling high-growth SaaS co’s
Michael Evans Work Experience Details
  • Fixify
    Chief Marketing Officer
    Fixify Sep 2024 - Present
    Arlington, Va, Us
    A new take on the IT help desk. We act as a force multiplier to help you scale your IT help desk … one smile at a time ... by taking on the work that’s bogging your team down and using a combo of tech and talented analysts to deliver an IT help desk experience tailored to your environment, workflows and people.
  • Turngate
    Marketing Advisor
    Turngate Apr 2023 - Present
  • Strivacity
    Chief Market Officer
    Strivacity Nov 2021 - Sep 2024
    Herndon, Virginia, Us
    Built and scaled marketing and SDR team for this challenger in the customer identity and access management (CIAM) market. Earned position as a leader in the Forrester Wave; successfully entered and grew enterprise customer base beating from large, established competitors.
  • Rangeforce
    Advisor
    Rangeforce Jun 2021 - Dec 2023
    Norfolk, Va, Us
  • Expel
    Chief Marketing Officer
    Expel Apr 2017 - Nov 2021
    Herndon, Virginia, Us
    First CMO joining pre-revenue. Created differentiated brand, voice and product positioning from scratch. Established Expel as the MDR leader in first-ever Forrester Wave. Built demand gen engine to drive 100%+ y/y growth (50%+ mktg contrib.) and $1B+ valuation. Scaled team to 25+.
  • Fidelis Cybersecurity
    Chief Marketing Officer
    Fidelis Cybersecurity May 2015 - Apr 2017
    Riverside, Ca, Us
    Joined as CMO after spin-out of this network security firm from a defense contractor to PE firm. Rebranded, repositioned and re-launched company. Drove EMEA expansion, integrated acquisition of endpoint detection and response (EDR) provider.
  • Fireeye, Inc.
    Vice President, Marketing
    Fireeye, Inc. Apr 2014 - Apr 2015
    Milpitas, California, Us
    Joined via FireEye’s acquisition of Mandiant for $1 billion. Continued to lead Mandiant marketing, all of FireEye’s content marketing and top-level product positioning for FireEye.
  • Mandiant
    Vice President, Marketing
    Mandiant Jul 2011 - Apr 2014
    Mountain View, California, Us
    Joined as first CMO. Drove creation of EDR and MDR categories. Built Mandiant from a niche brand only whispered in private to a top-10 security brand. Grew valuation from <$100M to $1B in 3.5 years. Launched APT1 report. Media coverage in WSJ/NYT/CNN/NPR/CNBC+
  • Approva Corporation
    Vice President, Marketing
    Approva Corporation Oct 2005 - Jul 2011
    Herndon, Va, Us
    Full-stack marketing leader for Approva, a governance, risk and compliance (GRC) start-up acquired by Infor. Created continuous controls monitoring (CCM) category. Built demand gen engine that generated 50%+ marketing contribution in highly-competitive market.
  • Aspen Technology
    Vice President, Marketing
    Aspen Technology Oct 2002 - Oct 2005
    Bedford, Ma, Us
    Promoted to global marketing leader for publicly traded industrial optimization software company (NASDAQ: AZPN). Rebranded and repositioned products from 18+ acquisitions into industry-specific solutions under unified aspenONE brand.
  • Aspen Technology
    Director, Product Marketing
    Aspen Technology Oct 2000 - Jan 2003
    Bedford, Ma, Us
  • Aspen Technology
    Manager, Strategic Planning
    Aspen Technology Oct 1998 - Sep 2000
    Bedford, Ma, Us
  • Gemini Consulting
    Management Consultant
    Gemini Consulting Jun 1994 - Aug 1996
    Za
    Management consultant researching new markets and advising Fortune 1000 companies on company strategies to capture then-emerging opportunities created by the convergence of the internet, communications, consumer electronics and content.
  • Ian Freed Consulting
    Systems Analyst
    Ian Freed Consulting Jun 1992 - Jun 1994
    Computer consultant based in Moscow, Russia. Designed and implemented computer systems in cities across Russia. Trained local staff to use and maintain systems.

Michael Evans Skills

Product Marketing Marketing Management Social Media Strategic Partnerships Salesforce.com Start Ups Software As A Service Digital Marketing Sales Enablement Lead Generation Customer Relationship Management Strategy Management Consulting Demand Generation Marketing Cross Functional Team Leadership Product Management Go To Market Strategy Enterprise Software Business Strategy Saas Marketing Communications Crm

Michael Evans Education Details

  • The Wharton School
    The Wharton School
    Strategic Management
  • Brown University
    Brown University
    Classics

Frequently Asked Questions about Michael Evans

What company does Michael Evans work for?

Michael Evans works for Fixify

What is Michael Evans's role at the current company?

Michael Evans's current role is CMO | Advisor | Category Creator | Scaling high-growth SaaS co’s.

What is Michael Evans's email address?

Michael Evans's email address is mc****@****ail.com

What is Michael Evans's direct phone number?

Michael Evans's direct phone number is +130146*****

What schools did Michael Evans attend?

Michael Evans attended The Wharton School, Brown University.

What skills is Michael Evans known for?

Michael Evans has skills like Product Marketing, Marketing Management, Social Media, Strategic Partnerships, Salesforce.com, Start Ups, Software As A Service, Digital Marketing, Sales Enablement, Lead Generation, Customer Relationship Management, Strategy.

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