Michael Fraser Email & Phone Number

Tampa, Florida

Odessa, Florida

Prototype-Production-Precision Sheetmetal Fabrication-Electro Mechanical Assemblies-CNC Machining

Odessa Fl

• Goal to open third location of Eagle after executing profitable market plan to sustain a standalone facility.
• Aug 2009 – In 5 months took on $50,000 sales while pushing for enough revenue to become self sufficiento This was obtained by Strategic account analysis focus within market areao Identifying key target accounts and.
• June 2010 put key in the door of new facility o Set up warehouse and office at new facilityo Established daily procedural standards, sales expectations and prospecting with new hireso Established purchasing, shipping.
• Overall sales resultso Year end 2010 finished off with sales of $125,000o Year end 2011 exceeded all objectives with $435,000 in sales and finished in the black with a 5% ROI

Tampa, Fl.

• Sales at this branch the previous 2 years were declining rapidly and in need of revitalization. Goal to build Florida sales through direct customer contact. Product introduction, demonstration, engineering assistance.
• Exceeded $300,000 in new business with new accounts o This was accomplished by refocusing sales efforts to return operation to profitability Strategic account focus within existing accounts & new target markets.

Largo, FL

• Manage and build Florida sales territory through direct customer contact. Interface with purchasing, engineering and production. Assist Independent Reps. outside of state. Coordinate sales marketing activity including.
• Sell, Build & Growo Implementation of contact management programo Design and develop sales revenue tracking systemo Design and develop product catalog / new process insertso Design and develop FMS Strategic Customer.
• Instrumental in opening up new market of CNC machining operations (Company now known as Florida Metal Services)o Quickly grew from one machine to three requiring the implementation of a third shift
• Instrumental in growing sheet metal business to expand operationo Added new technology for running fully automated turret press over 3 shifts / lights out 24-7o Expanded to three shifts in forming department
• Exceeded sales expectation’s first yr with 12% growtho 2004 sales started at $2.3 mil and finished at $3.2 o 2005 finished at $3.6 mil

New Port Richey, Fl.

(Position created under the Emhart / Black & Decker umbrella) Marketing changes within Emhart enabled start up of Rep. Agency. Still maintaining all of Emhart product lines in Florida and adding 2 products in Georgia. Picked up additional lines that included Atlas Engineering & Northeast Fasteners. Specific focus on obtaining print position at the OEM.

FL, GA, AL

• Territory Manager for all distribution efforts for: Pop Rivet, HeliCoil, Dodge Inserts, Parker-Kalon Screws and Gripco Nuts/Welded Products. Manage and support all sales / engineering efforts from Mobile, Al. to the.
• Achieved Rookie of the Year
• Developed & sourced “Powerlink 30” Hand Rivet tool Point of Purchase Display for introduction of product
• Targeted strategic accounts and won by using strengths of company over competition
• Identified areas of concern within OEM mfg. area and resolved issue forming a strong alliance
• Exceeded sales goals each year by over 10%