Welcome to my LinkedIn profile!With more than 5 years of hands-on experience on the Amazon platform, I am your go-to consultant for end-to-end Amazon strategies. From newcomers to seasoned sellers, my aim is to amplify your brand's success on Amazon.Key Expertise Areas:Strategic PPC Management: Mastery over Sponsored Products, Sponsored Brands, and Sponsored Display advertising for optimal growth and profitability.Holistic Marketing: Comprehensive knowledge of Amazon programs for brand growth, from Amazon Launchpad & MYCE to Amazon Posts.Listing Conversion Rate Optimization: Crafting SEO-focused, visually captivating listings that enhance visibility and conversions. Expertise ranges from SEO-driven content creation to designing compelling A+ Content and Brand Stories.Competitor Analysis: Providing actionable insights for strategic brand positioning, including review analysis, listing optimization scores, and real-time market tracking.Proactive Account Management: Addressing account health, implementing review strategies, seller support management, and detailed reporting.My Achievements:Spearheaded over a million dollars in sales for my personal brands on Amazon.Successfully scaled numerous brands from low 5 figures monthly to 6 figures.Aided a client in growing from $10,000 monthly sales to a lucrative 7-figure exit in two years.A Glimpse into My Personal Journey:Originating from Michigan, I am a car enthusiast, gaming aficionado, and a fitness buff. In my downtime, you'll find me engrossed in books, tuning into thought-provoking podcasts, or rejuvenating with a nature hike.Collaboration Opportunities:Ready to elevate your Amazon brand? Let's strategize and discover the potential growth avenues for your business. Feel free to connect or send a message!More About My Work:https://www.upwork.com/freelancers/~01a714521d8d610440I encourage you to explore my Upwork profile. Here, I've showcased my Amazon certifications, client testimonials, comprehensive portfolios, and past experiences. I'm eager to connect and discover how we can collaborate for success.
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FounderStep By Step FbaEast Lansing, Mi, Us
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Amazon Advertising Expert & Account ManagerStep By Step Fba May 2019 - PresentBuilding a successful business on Amazon is complicated. About a year into my journey, I managed to complete a task that used to take all day in just a few hours. It then dawned on me that I developed a skill set that would benefit other business owners. Thus began my venture into the freelance economy. Over the next 3 years, I profitably scaled one of my clients from $2000 per month to over $100,000 per month. I helped another go from $10,000 per month to a 7 figure exit in a 2-year window. Outside of those case studies I've managed to 2, 3, 5 & even 10x the sales of countless brands on the platform. -
Amazon Private Label SellerAmazon Mar 2017 - PresentBack in 2017, I took a leap of faith and embarked on my e-commerce journey with a $5000 investment. Fast forward to the present, and I’ve masterfully nurtured that seed money into a thriving business that’s on track to shatter $1,000,000 in revenue this year. I’ve been able to achieve that by thoroughly understanding my customer avatar, thoughtful brand creation, and efficient advertising.As the owner of a private-label brand, I am responsible for the following:• Logistics | Manufacturing, Inventory Planning, Shipping• Performance Marketing | Amazon PPC, Social Ads, PR Management• Business Development | Wholesale, Outreach, Partnerships• Customer Managment | Review Management, Q/A Managment, Messaging• Product Development | Discovery, Design, Development• Social Media | Management, Engagement, Strategy• Content | Copywriting, Ad Design, Planning• Finance | Finacial Reporting, Forecasting, Taxes• Operations | Channel Management, Contractor Management, Legal -
Chief Operating OfficerPunisherproducts Jan 2022 - Mar 2023San Diego, California, United StatesIn addition to being responsible for the Amazon sales channel, I assist with strategic planning, marketing execution, and project management for all aspects of the business. -
Head Of Amazon OnboardingPure Outsource Nov 2021 - Mar 2023My role at Pure Outsource was fairly diverse. I spent time qualifying Amazon freelancers looking to join the platform, assisting with client onboarding as well as platform design. Additionally, I was responsible for market research and a/b testing and oversight.
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Director Of Marketing And Business DevelopmentGiguere Homes Sep 2016 - Dec 2018East Lansing, Michigan, United StatesDuring my time at Giguere Homes, I skillfully managed their marketing endeavors and achieved incredible benchmarks for growth. Under my guidance build jobs increased 20% YoY in both 2017 & 2018 far surpassing the 2% YoY growth observed by the rest of the custom homes market.As Marketing Director, I was responsible for the following:• Successful implementation of highly effective lead generation strategies, resulting in a steady flow of qualified prospects to the sales team.• Creating, managing, and optimizing marketing campaigns that contributed to significant sales growth and market share expansion.• Production of advertising materials, encompassing both print and digital media, to support sales and marketing objectives.• Development and maintenance of the company website, ensuring a user-friendly interface and up-to-date content to enhance customer experience.• Creation, and management of company social media accounts, engaging target audiences and fostering brand awareness.
Frequently Asked Questions about Michael Giguere
What company does Michael Giguere work for?
Michael Giguere works for Step By Step Fba
What is Michael Giguere's role at the current company?
Michael Giguere's current role is Founder.
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Michael Giguere
San Francisco, Ca2ncaa.org, ey.com -
1aol.com1 +148052XXXXX
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Michael Giguere
San Francisco Bay Area4cushwake.com, cushmanwakefield.com, prometheusreg.com, equityoffice.com1 (312) 4XXXXXXX
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