Launched a D2C eCommerce business under the CULILUX brand.

Consulting in Strategy, Marketing and Products, with industry focus on Consumer Durables.

As a member of the top management team of the company, in charge of:Global Innovation Management (product management & product development for all Products and Brands of ZWILLING Group)- Developed strategy, business plan and products for global entry into small electrical appliances market- Acquired a 25.1% stake in smart kitchen start-up Cuciniale GmbH and served as member of the supervisory board; joint development of a smart induction hob and App - Ideation, concept… Show more As a member of the top management team of the company, in charge of:Global Innovation Management (product management & product development for all Products and Brands of ZWILLING Group)- Developed strategy, business plan and products for global entry into small electrical appliances market- Acquired a 25.1% stake in smart kitchen start-up Cuciniale GmbH and served as member of the supervisory board; joint development of a smart induction hob and App - Ideation, concept creation and product development for global entry into vacuum food storage- Re-positioned the STAUB brand and implemented a growth concept ZWILLING Trading GmbH- Created concept and set-up a logistic hub in Vietnam for global distribution of trading products from Asia; served as Managing Director since Jan 2020Sales in APAC (excluding China) until Jun 2019 Show less

in charge ofGlobal Marketing (product management & marketing communication) for all Brands of ZWILLING Group: Developed and implemented a strategy for digital communication, including eCommerce and social media sitesGlobal Retail Sales: lead growth in global retail and expanded store count from 14 to 61Country Management Germany / Austria: increased sales by > 80%

Until Dec. 2011 residing in Japan; since 2012 as non-resident directorLead corporate development from an importer with 30 employees to a full-fledged company with manufacturing, retail, product development, import & export, brand management and 260 people - Increased sales 4.5-fold- Acquired one of the leading Japanese knife manufacturers in 2004; factory restructuring and modernisation- Founded the MIYABI brand in 2007 and developed it into No. 2 in the global market for… Show more Until Dec. 2011 residing in Japan; since 2012 as non-resident directorLead corporate development from an importer with 30 employees to a full-fledged company with manufacturing, retail, product development, import & export, brand management and 260 people - Increased sales 4.5-fold- Acquired one of the leading Japanese knife manufacturers in 2004; factory restructuring and modernisation- Founded the MIYABI brand in 2007 and developed it into No. 2 in the global market for Japanese knives- Built a retail business from scratch to 38 stores as of today- Built STAUB from a niche HORECA brand into the market leader in premium cookware in Japan Show less

Headed the PMI in Sales & Marketing after the acquisition of the company in addition to duties at ZWILLING AG

Developed the concept for and setting up of a regional sales and marketing office in Singapore to accelerate growth in the region

Different assignments in the International Business Division:Jan 1990 – Jun 1996 Manager International Business, In charge of sales, marketing and business developmento 1990 – 1992 Middle East and Southern Europe; 1992 – 1996 Asia Pacific Regiono Increased sales and profit margins far over-proportionally in areas in charge as compared to total exports; growing sales in APAC region to 40% of total exportso Managed the J/V in Japan as director; tripled sales within 4… Show more Different assignments in the International Business Division:Jan 1990 – Jun 1996 Manager International Business, In charge of sales, marketing and business developmento 1990 – 1992 Middle East and Southern Europe; 1992 – 1996 Asia Pacific Regiono Increased sales and profit margins far over-proportionally in areas in charge as compared to total exports; growing sales in APAC region to 40% of total exportso Managed the J/V in Japan as director; tripled sales within 4 yearsOct 1987 - Dec 1989 Area Export Manager cum Customer Service Executiveo In charge of sales management, customer service, order processing in the Middle East, incl. Turkey.o Increased turnover by 35%. Show less

Permanently transferred to the position of an Area Export Manager cum Customer Service Executive 9 months ahead of the scheduled end of the trainee programme

Last rank: Lieutenant and platoon leader 5. Armoured Scout Battalion 12, Ebern, Germany