Michael Hein Krogh personal email
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Michael Hein Krogh phone numbers
Commercial Leadership and People DeveloperI am a dynamic leader and team player who combines strong personal values with a strategic and hands-on approach. With a diverse career in marketing, sales, leadership, and digital transformation, I have developed a deep understanding of both professional expertise and human behavior. Setting direction as well as my ability to develop others enables me to navigate complex challenges and drive results through collaboration and motivation. I excel in:Marketing Strategy, Digital Transformation & MarTech Integration: Proven experience in consulting and implementing marketing transformation programs and advanced digital strategies that leverage technology to drive marketing effectiveness, optimize media spending, and enhance customer engagement.Sales Leadership & Revenue Growth: Demonstrated success in building and managing high-performing sales teams, developing go-to-market strategies, and consistently exceeding revenue targets by identifying opportunities, optimizing processes, and nurturing strong clients and partner relationships.Business Growth & Organisational Development: Extensive experience in running and scaling businesses by managing multi-million Euro budgets, driving market expansion, and leading teams to achieve sustainable growth. Skilled in developing organisations through strategic planning, operational and commercial excellence, and fostering environments that encourage innovation and collaboration.
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Managing DirectorQuisma Denmark Feb 2019 - Oct 2021Copenhagen Area, Capital Region, DenmarkLeading and overseeing the overall operations and business strategy of Quisma, a performance marketing agency within GroupM.• Full PL accountability, strategic and daily management of performance marketing agency• Consulting key clients within performance marketing and digital transformation• Investing in the personal growth of 6 direct reports (managers) and 42 people in total span of control• Setting direction for GroupM OneM as part of management team -
Target Group ResponsibleVelux Oct 2015 - Jan 2019Anchor person on key target groups ensuring branding and marketing activities are effectively scoped and aligned on a global scale in coherence with global marketing and media strategy. Lead on marketing transformational projects and large campaign activities• Content lead on Explorer Marketing, an extensive business program with the purpose of analysing the current state of global marketing as well as designing future state • Project lead on global innovative marketing… Show more Anchor person on key target groups ensuring branding and marketing activities are effectively scoped and aligned on a global scale in coherence with global marketing and media strategy. Lead on marketing transformational projects and large campaign activities• Content lead on Explorer Marketing, an extensive business program with the purpose of analysing the current state of global marketing as well as designing future state • Project lead on global innovative marketing projects• Subject matter expert on target groups (End Users and Architects) covering user journeys, touchpoints, media consumption etc.• Scoping projects and Creator of briefs for global campaign activity, e.g. “The Indoor Generation” Show less -
Owner & Independent Marketing ConsultantMichael Krogh Jul 2014 - Sep 2015A family project in which we established a gourmet restaurant and, on the side, acting as an independent marketing consultant• Concept development and launch of DITTO Spiseri in Hellerup• Daily management and PL responsible• Consulting and execution of marketing and digital projects for clients in the following industries: Media, Pharma, Sport and Design• Interim Marketing Manager for FMCG product
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Trading DirectorOrchestra Jun 2013 - Jul 2014Copenhagen Area, DenmarkHeading up the media buying Unit and ensuring optimal planning, buying, optimization and reporting of campaign activities for clients to ensure increased media buying efficiency• Leading media buying unit covering offline and online media buying• Heading up media partnerships• Media negotiation, booking, execution, evaluation, and reporting• Client lead, driving growth through media and marketing activities for key clients• Team manager and part of management team
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Kontaktdirektør / Client Service DirectorIsobar Denmark May 2010 - May 2013Leading the Unit producing content and concepts for campaigns and leading sales and business development within the agency• Head of Sales and Client lead on key clients• Leading a team of 8 people (developers, creatives, project managers)• Business development and part of management team• Subject Matter Expert on digital marketing on key clients
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Scout & CoachFck Se Aug 2008 - Jan 2012Responsible for youth scouting at FC København School of Excellence.Special technical and tactical coach for U15 to U13.
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Broadcast & Account DirectorMaxus Jul 2009 - Mar 2010Media planning and client retention to ensure media buying efficiency. Heading up partnerships with media partners• Team & client lead• Media Planning from A-Z: project plans, timeline, handling, optimisation reporting etc.• Participate in econometric modelling and research projects for clients -
Broadcast Account ManagerMaxus Communications Denmark A/S Jan 2008 - Jun 2009Responsibel for broadcast advertising (TV, Radio, Bio and Print) for customers in Maxus Communications Denmark. -
Broadcast PlannerOmd Feb 2006 - Dec 2007Working as media planner and subject matter expert to improve clients media buying efficiency• Broadcast lead on a various number of clients• Media negotiation, planning, optimisation, reporting• Subject Matter Expert on TV and Radio -
ControllerEmentor Denmark A/S Oct 2000 - Feb 2006Business partner on sales and marketing unit working with sales analysis, bonus programs, marketing ROI and business development projects• Management reporting for the Sales and marketing organization• SME in sales organization on implementing and use of new SAP CRM system• Creation of CRM user manuals• Optimizing work processes for the quarterly and yearly sales provision.• Integrating SAP BI Warehouse.• Commercial analysis such as top 30 clients analysis, pipeline… Show more Business partner on sales and marketing unit working with sales analysis, bonus programs, marketing ROI and business development projects• Management reporting for the Sales and marketing organization• SME in sales organization on implementing and use of new SAP CRM system• Creation of CRM user manuals• Optimizing work processes for the quarterly and yearly sales provision.• Integrating SAP BI Warehouse.• Commercial analysis such as top 30 clients analysis, pipeline mgmt. etc Show less -
Media Sales ConsultantMorgenavisen Jyllands Posten A/S Jun 1999 - Oct 2000B2B Sales job for one of the largest newspapers in Denmark
Michael Hein Krogh Skills
Frequently Asked Questions about Michael Hein Krogh
What is Michael Hein Krogh's role at the current company?
Michael Hein Krogh's current role is Commercial Leadership I Strategy I People Developer I Business Development I Marketing I Sales I Football.
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What skills is Michael Hein Krogh known for?
Michael Hein Krogh has skills like Media Planning, Digital Strategy, Media Buying, Digital Marketing, Online Advertising, Digital Media, Marketing Strategy, Mobile Marketing, Broadcast, Management, Integrated Marketing, Social Media Marketing.
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