Michael Hirschhorn Email & Phone Number

New York, NY, US

New York, NY, US

New York, New York, United States

New York, New York, United States

• Work closely with Spotify Analytics, iTunes Connect, and Nielsen Music Connect to retrieve streaming data for over 50 artists.
• Project future daily streaming totals, highlighting growth and trends.
• Attend weekly departmental meetings with executives to optimize sales strategy andreview playlist placements and data.
• Maintain release schedule and assist in creating release pitch notes to send to digitalservice providers.
• Developed and presented a mock marketing plan to company executives as part of asemester-long project for interns.

New York, New York

• Secured radio airplay for Cult Records’ artists (The Voidz, Surfbort, Promiseland…).
• Designed press releases that showcase new and upcoming releases to Music Directors of non-commercial and college radio stations in effort to inform, excite, and spur on-air support.
• Created a directory/mailing list including contact information for 400 radio stations across the country.
• Developed and coordinated promotional opportunities for our artists (in-studio sessions, interviews, ticket and vinyl giveaways…) in accordance with their touring schedule.
• Analyzed and cataloged spin/chart data and Music Director feedback to create weekly radio reports assessing performance. Highlights: The Voidz’ Virtue top 10 record at NACC, Beats 1 single premieres, and in-studio.
• Managed Cult Radio and its online library of songs on Radio.co, organized files of live performances using DISCO.

New York, New York

• Compiled trends/data on account demographics utilizing comScore and illustrated compatibilities between audiences.
• Provided general research on clients including information regarding their operations, goals, corporate ethos, and challenges to guide creative marketing strategists.
• Created pitch/recap decks on Keynote for presentations to potential clients incorporating my research and data from in-house analysts.
• Completed daily tasks such as making reservations and expense reporting using Nexonia.
• Attended a client upfront and presented information about three of Complex’s original series.

Greater New York City Area

• Created air-play charts, logged DJ playlists, and provided tracking information for artists, record-labels, and promotion companies.
• Reported air-play charts to NACC (North American Community and College Chart).
• Conducted live and pre-recorded interviews with artists for on-air content.

Bachelor Of Business Administration - Bba, Marketing

Pforzheimer Honors College

Education record