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Passionate global executive that has been focused on driving growth for consumer service and product companies for more than 25 years. From founding start-ups to serving as a University President to Corporate CEO, CMO, and board member. My professional career has allowed me to establish strong competencies across multiple sectors in marketing, sales, business development and general management.
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Founder, CeoLiferamp Jan 2020 - PresentAnnapolis, Maryland, UsWe provide signature talent development and well-being solutions to organizations to better attract, support, and retain their people. Our purpose-built platform creates a personalized experience for young professionals, elevating their confidence, building a sense of community, creating clarity and career readiness. We unlock their potential by connecting them to certified coaches, mentors, peers, and engaging content for them to launch, lead and thrive. LifeRamp is attractive, accessible, and affordable, with more than 90 percent of our clients reporting elevated confidence within three months. -
FounderTidewater360 Oct 2016 - PresentTidewater360 is a consultancy firm and incubator supporting international education, consumer goods and healthcare companies which desire to improve business performance, create new partnerships and enhance the positioning of their product and or services. LifeRamp was spun out of Tidewater 360°. -
Chief Marketing OfficerShorelight Education Mar 2017 - Sep 2019Boston, Massachusetts, Us• Drove revenue growth +30% for two consecutive years to $130 Million • Responsible for product management, branding, communications, content and lead generation• Built strong foundation for direct to consumer channel in key geographies by revamping market approach and student acquisition -
Managing DirectorU.S. News Global Education, Llc Feb 2017 - Sep 2019• Led start-up phase of the organization to leverage US News & World Report reputation/rankings to create tools and services for international students• Launched B2B service opportunities for counsellors, U.S colleges and universities
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Ceo Hospitality & Culinary Education - WorldwideLaureate International Universities Sep 2012 - Sep 2016Miami, Florida, UsManaged a network of specialized universities offering hospitality, business and culinary programs with 1,200 employees located in Switzerland, U.K, Spain, USA, China, Jordan and Australia with partners programs in 20 countries. The business unit contributed $250 Million in revenue. I successfully led the sell of the assets to a European private equity company. -
Svp Global Marketing & Sales - Hospitality & Italian DesignLaureate International Universities Dec 2010 - Aug 2012Miami, Florida, UsResponsible for Global Marketing & Sales in the Hospitality and Italian Art & Design space for Laureate Education• Grew revenues from $179M-$220M (12% CAGR) and enrollments by (15% CAGR)• Managed all customer acquisition activities (brand, digital, product, market research, training and sales activities) for a group of 12 universities in Europe, Australasia, and the Americas• Managed 420 marketing and sales employees that were responsible for delivering integrated digital strategies while expanding enrollment distribution and reducing cost per enrollment • Fully integrated five acquisitions into the global enrollment network while revitalizing all marketing communications and expanding product lines to the sales network -
Vp Global MarketingLaureate International Universities Apr 2005 - Nov 2010Miami, Florida, Us• Grew revenues from $55M to $105M while increasing student enrollment (18% CAGR)• Created strong “Top 3” marketing claims that enhanced brand reputation for our Swiss branded institutions enabling significant enrollment growth and stronger margin expansion through increased pricing• Repositioned the University brands while expanding distribution in Asia, Europe and the Americas• Launched Swiss University certificate program throughout Latin America in hospitality management which grew to 6,000 students in three years -
University PresidentGlion Institute Of Higher Education Jan 2013 - Jan 2014Glion-Sur-Montreux, Vaud, ChServed as Interim University President to ensure strategic plan could be developed with faculty and administration. Worked closely with deans, faculty, students, administrators, accreditors and global employers to ensure a sustainable growth for the University. Managed three campuses in Switzerland and London, England while helping manage over 20 international programs in Latin America. I continued my role managing the subsequent university president in my global role as CEO of the network of universities. -
Director Of Marketing Latin America/AsiaMerial, A Sanofi Company Oct 2002 - Apr 2005Ingelheim Am Rhein, Rhineland-Palatinate, DeDirector of Marketing: Latin America/Asia Pacific 2004-2005• P&L responsibility of $148M in revenue which consisted of 54 countries• Developed five-year business plans for emerging and developed markets across the region• Provided marketing and technical support with strategic guidance to Asia Pacific and Latin America operational units for all core animal health branded products• Increased profit margin from 45% to 65% on a mature product by identifying packaging alternatives and changing manufacturing locationsProduct Manager: Heartgard Brand, North America 2002-2003• P&L responsibility for $155M brand and managed $8.5M A&P promotion budget• Reversed market share decline by focusing on sales force, veterinarians and clinic staff on key brand messages through innovative trade and consumer campaigns• Licensed “Clifford The Big Red Dog” property and executed the largest integrated marketing plan which was cited in Brandweek magazine• Developed first nationwide Direct Response Television campaign in company history -
Founder & PresidentCulture Trading Company 1997 - 2002Founded and developed own company that focused on innovative home furnishings to promote to Department stores and catalogs. • Designed, sourced and commercialized over 25 unique home décor product lines• Managed 14 manufacturers based in India, Thailand, China, Mexico, Colombia, Peru and Canada• Key account manager for Sak’s Fifth Avenue, Sony/Microsoft, Starbucks, Target-Dayton Hudson, Papyrus, The Container Store, Franklin Covey, Marriott and Georgio Beverly Hills• Product lines featured in The New York Times, W Magazine and Delta Sky Mall
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International Product ManagerColgate Palmolive 1995 - 1998New York, New York, UsWorked for three years for a division of Colgate Palmolive (Hill's Pet Nutrition). 2 years classical international product management in Europe and 1 year focusing on global packaging and point of sales.Hill’s Pet Nutrition, Limited – A Colgate Palmolive Company 1994-1997Hill’s International, Topeka, Kansas – Worldwide Headquarters 1996-1997International Marketing Manager• Managed commercialization for two premium pet food brands (Science Diet and Prescription Diet) in 65 countries throughout Latin America, South Africa and Asia• Ensured global brand equity consistency in all worldwide marketing activity Hill’s Spain, Madrid Spain 1995-1996Promotions Manager (Spain, Portugal and North Africa)• Managed $1.5M Advertising and Promotion budget for region• Liaison between 16 distributors, sales representatives and general manager• Developed, implemented and managed all A&P activitiesHill’s Europe, London, England 1994-1995European Merchandising Manager• Managed all merchandising activities for two brands across 25 countries• Implemented a centralized merchandising catalog that increased economies of scale and ensured brand equity• Developed an alternative stocking unit that was implemented throughout Europe and saved $1.5M on annual basis
Michael Huckaby Skills
Michael Huckaby Education Details
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University Of Alabama, Manderson Graduate School Of BusinessInternational Business -
Chiba UniversityJapanese Management Techniques -
The University Of AlabamaFinance -
Otis College Of Art And DesignSummer Workshop Classes
Frequently Asked Questions about Michael Huckaby
What company does Michael Huckaby work for?
Michael Huckaby works for Liferamp
What is Michael Huckaby's role at the current company?
Michael Huckaby's current role is CEO and Entrepreneur.
What is Michael Huckaby's email address?
Michael Huckaby's email address is mi****@****ate.net
What is Michael Huckaby's direct phone number?
Michael Huckaby's direct phone number is +141024*****
What schools did Michael Huckaby attend?
Michael Huckaby attended University Of Alabama, Manderson Graduate School Of Business, Chiba University, The University Of Alabama, Otis College Of Art And Design.
What are some of Michael Huckaby's interests?
Michael Huckaby has interest in Boating, Soccer, Scuba Diving, Reading, Travel, Acting, Fishing, Wine.
What skills is Michael Huckaby known for?
Michael Huckaby has skills like Marketing Strategy, Management, Entrepreneurship, Marketing, Strategic Planning, International Marketing, Leadership, Marketing Communications, Strategy, Business Strategy, Product Management, Marketing Management.
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