Michael Hung Email & Phone Number

I am a seasoned Chief Marketing Officer with four years of experience at BYDFI, where I successfully built the brand from the ground up and established a highly efficient business development team. I specialize in driving growth in the US and European markets, leveraging innovative marketing strategies and exceptional execution skills to achieve remarkable results in the competitive fintech industry.Professional ExperienceBrand Building and Promotion:Successfully developed the BYDFI brand from zero to a well-known industry name.Formulated and implemented brand strategies, increasing brand awareness by 300% within two years.Market Expansion:Led growth initiatives in the US and European markets, achieving an annual growth rate of 50% through data-driven marketing strategies.Increased market share in North America and Europe by 40% and 35%, respectively.Business Development Team Building:Built a high-performing business development team from scratch, growing the team size to 50 members within two years.Generated over $50 million in new business during the first three years through the business development team.Digital Marketing and Innovation:Designed and executed multiple successful digital marketing campaigns, increasing website traffic by 250% and improving conversion rates by 30%.Utilized advanced marketing tools and technologies to optimize Customer Acquisition Cost (CAC), reducing it by 20%.Customer Relationship Management:Developed and maintained key client relationships, achieving a customer retention rate of over 90%.Continuously improved products and services based on precise market analysis and customer feedback, enhancing customer experience.

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  Shih Hsin University

  Computer Science