Core Responsibilities;- Reported to the CEO while contributing to the development, implementation and management of the strategic plan, priorities and budget- Delivered an efficient, compliant financial and accounting function by coordinating, leading and overseeing all fiscal activities (e.g. treasury, fixed assets management, reconciliation, accounts payable/receivables)Key Achievements;- Collaboratively worked with the IT department to create and implement a number of financial and non-financial dashboards- Contributed to the strategic partnership negotiations with key investor for potential RMB10M fund injection - Generated RMB2M through CSO model and the introduction of internet finance solution- Built up the operation reporting system for a GMV RMB20M, online store number over 75k, own product over 10K SKU eCommerce business- Effectively found key driver of business performance to be used for trend analysis

Core Responsibilities;- Contributed to the development of the strategic plan, objectives and budget by providing accurate forecasts, analysis, modelling and financial reports - Oversaw financial function including taxation, credit policy, cash flow management, costing and expense control and audit preparation- Led analysis on business expansion and diversification opportunities while providing due diligence and recommendations Key Achievements;- Drastically reduced the potential HK$40M inventory write off by offsetting the costs to other projects- Significant career progression from initially employed as a Finance Director to a Senior Vice President - Successfully led the provision of JV & WOFE entities project which entailed setting up the operations in Hong Kong/China- Contributed to the execution of the company restructure and performance improvement program

Core Responsibilities;- Acted as a trusted advisor to support leaders understand financial and operational implications while providing accurate, timely advice Key Achievements;- Developed new forecasting tools and processes which improved performance management and forecasting accuracy, enhanced risk controls, and reduce forecast variance below 2%- Achieved significant cost saving targets by preparing the annual regional budget and introducing a new robust expense model- Successfully took over all Japan financial supporting responsibilities in 2012 without any extra resource by automating and streamlining activities - Improved the visibility of business insights by applying a standardised business information template and simplifying regional management reporting processes

Core Responsibilities;- Prepared short- and long-term business plans in line with the organisation’s strategy and vision- Developed annual budgets for all stores including providing profit and loss statements with recommendations to improve performance- Collected, interpreted and reviewed financial information to determine current and future requirements, trends and risks- Reported to the executive management team and relevant stakeholders while providing advice on future business decisions and their implicationsKey Achievements;- Significantly contributed to the successful expansion from two stores in 2008 to seven stores in 2010- Delivered the SAP and migration projection ahead of timeframe including training staff on the new system and transition from MYOB to SAP with no errors or interruption to operations- Established Financial Shared Services Centre in Hong Kong to reduce expenditure and centralised financial operations- Successfully arranged new sources of finance for a company's debt facilities with the local bank- Mentored a financial accountant who successfully obtained their CPA qualification with two years

ACHIEVEMENTS- Played a key role in the establishment of the Hong Kong Office and assistance in conducting due diligence to facilitate potential acquisition for Patsystems to break into the Chinese market;- Significantly increased efficiencies and output through standardised the branch’s reporting process, which result in quick consolidation in Head office and time saving;- Processed hedging and FX transactions at a value of US$1M per month with at least 5% more FX gain then before;- Oversaw group and subsidiary accounts, produced all financial and management reports on time, successfully managing the consolidation of financial reporting of six countries;- Review transfer pricing annually with external auditor;- Supervised finance team of five responsible for AP, AR and GL.

ACHIEVEMENTS- Successfully performed major consolidations of accounts throughout the Asia Pacific region- Managed team of four staff responsible for accounts payable/receivable and provide proper training- Assisted organizational decision making process by providing variance analysis- Successfully took sole responsibility for overseeing all New Zealand accounts- Reviewed existing procedures and implemented changes as appropriate, significantly increasing efficiencies and output- Effectively documented and implemented accounting procedures under SOX Test Plans- Successfully integrated the accounting and bank settlement system