Michael-Jason Hobbs Email and Phone Number
Michael-Jason Hobbs work email
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Michael-Jason Hobbs personal email
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25 years of creative experience (campaigns, films, branding) - primarily digital and social at CD level.Creative lead on UK, EMEA and global accounts - including EA Games, Honda, NESCAFÉ Dolce Gusto, O2, RBS/NatWest, Samsung, Sky, Tesco Mobile, Victorinox and Xbox.My expertise includes creating social and digital campaigns, planning real-time and experiential activations, leading content newsrooms, writing web sites, and building online CRM programmes.My background is as a writer - starting out as a documentary scriptwriter and then moving to online copywriting and Head of Copy roles. Work hands-on through the creative process - strategic thinking, concepting, pitching, writing, directing, filming, editing, analytics.Built and led teams of up to 20 creatives - a mix of Content Writers, Art Directors, Designers, Community Managers, Filmmakers, etc.Filmmaking has been integral to my work - including live streaming events, experiential activations, and interactive campaign films. I’ve built strong working relationships with many directors, editors and production companies.Work in close partnership with all agency disciplines and have day-to-day client contact - helping to build business opportunities (from pitch wins to proactive content ideas).Core industry experience: Videogames, Entertainment (Film, Music, TV), Technology, Automotive, Telecommunications, Finance.Awards: Independent Agency Awards (2021), BIMA (2014/2008/2005/2003), Lovie (2014/2011), One Show Silver Pencil (2007), Flash Forward (2006).
11:11 Creative Studio
View- Website:
- 11-11.studio
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- 5
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Founder And Creative Director11:11 Creative StudioLondon, Gb
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Founder & Creative Director11:11 Creative Studio Mar 2023 - PresentLondon, England, United Kingdom
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Creative DirectorCollective London Jan 2019 - Dec 2022London, United KingdomBack into the Collective fold, with the opportunity to reunite with my old art director friend Dan. Together we delivered a wide variety of digital and social projects across multiple accounts, including Victorinox, Avis, The London Clinic, bp Retail, Hyundai, Sabio, Gourmet Burger Kitchen, and MQA. With my content and social hat on, my role also fed into strategy, planning and rollout – from developing brand philosophies and pillars, to devising content calendars and toolkits. For 8 months, I also co-led a refresh of the Hurtigruten Expeditions site – working with a small, dedicated copy team to deliver 3,250 SEO-optimised pages that brought their new tone of voice to life. -
Director Of Social ContentLida Jan 2017 - Aug 2018LondonMy role was to support and extend social opportunities across all LIDA clients - primarily O2, Virgin Red, Invesco and Open University. This included being the creative lead on campaign work, developing brand narratives, planning social ecosystems, and helping to develop long-term brand strategies. I also helped bring in new business - successfully pitching for the AXA account and a Clinique experiential campaign. -
Director Of Social ContentM&C Saatchi Mar 2014 - Dec 2016London, United KingdomI was initially brought in to creatively steer the RBS/NatWest social account - working closely with our clients to plan, concept and execute campaign, seasonal and lifestyle content. Over my time at M&C Saatchi, my role broadened to lead social projects across the agency, including Ballantine's Whisky, Boots No.7, Instax cameras and Transport for London. -
Content DirectorDf London @ Engine Jan 2013 - Jan 2014London, United KingdomAt Jam (as it was called at the time), I led a 20-strong team of Community Managers and Content Creators on global cross-channel social projects - it was a fast-moving newsroom-style environment where new creative was posted every day. Our clients included Samsung Mobile, NESCAFÉ Dolce Gusto, Next, Sky, Tesco Mobile, Capital One, Birds Eye and Microsoft. As an avid gamer, the highlight of my Jam days was winning the pitch to become lead Social Media agency for Xbox EMEA. -
Acd / Senior CopywriterFreelance Jul 2012 - Dec 2012Clients:Cheil UK - Social experiential project for Samsung TV and Angry Birds. Jam @ Engine - Successful Microsoft pitch.VML - Bombay Sapphire project.
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Associate Creative DirectorCollective Jun 2008 - May 2012Farringdon, LondonJoining Collective as Head of Copy to work on the Honda UK digital account and Sega, my role quickly transformed as I saw the opportunities opening up in the world of social for our clients. Promoted to Social Director and ACD, I guided Honda on to Facebook, worked with Callaway and the BBC, and helped Collective to become EA Games' lead Social Media agency - launching multiple game titles, including the Harry Potter series.
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Senior CopywriterAkqa Oct 2003 - Jun 2008Farringdon, LondonJoining AKQA when it was still just a single office in Piccadilly, I found myself at the forefront of creative technology and able to push forward many exciting initiatives for Orange and Xbox - picking up a One Show Silver Pencil for the 'Halo 3' Sonic Vault campaign. My other clients in my years at AKQA included American Idol Songwriter, Dockers, Domino’s Pizza, Fiat, LG, Johnnie Walker, Microsoft, Mini, PG Tips, Sainsbury’s and Yell.com. -
Senior CopywriterFreelance Jun 2003 - Sep 2003LondonOnline marketing projects:AKQA (Orange, Nike)Modem Media (Hewlett Packard), Victoria Real (Tesco Personal Finance)
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Head Of Copy (Digital)Proximity London Oct 1999 - Mar 2003Marylebone, LondonRising from digital copywriter at Traffic (bought by Proximity in 2000) to Head of Copy, this was the first time I found myself managing and mentoring a team of multi-disciplined writers - all great creatives who I'm still in touch with to this day. A major project in this time was the transition of BT Cellnet to O2 - and other clients included Emirates, FT.com, Mars, Royal Mail and Shell. A particular favourite was UCI Cinemas as I adore films and I got to write their weekly reviews, which meant lots of preview screenings. -
ScriptwriterArtstart May 1994 - Aug 1999Soho, LondonMy first boss took me on with no qualifications or experience in documentary scriptwriting, and mentored me on the job - a great starting point that has driven me to mentor others at each agency I've been at since. My work was to script two documentaries a week back in the days of business-to-business videos mail-outs and CD-ROMS - and the small size of the agency also meant I got hands-on with storyboarding, filming and editing. Our sponsorship clients included BP, BT, Canon and P&O.
Michael-Jason Hobbs Skills
Michael-Jason Hobbs Education Details
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London InstituteBusiness & Finance
Frequently Asked Questions about Michael-Jason Hobbs
What company does Michael-Jason Hobbs work for?
Michael-Jason Hobbs works for 11:11 Creative Studio
What is Michael-Jason Hobbs's role at the current company?
Michael-Jason Hobbs's current role is Founder and Creative Director.
What is Michael-Jason Hobbs's email address?
Michael-Jason Hobbs's email address is mj****@****hoo.com
What schools did Michael-Jason Hobbs attend?
Michael-Jason Hobbs attended London Institute.
What are some of Michael-Jason Hobbs's interests?
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What skills is Michael-Jason Hobbs known for?
Michael-Jason Hobbs has skills like Automotive, Telecommunications, Music, Digital Marketing, Copywriting, Direct Marketing, Television, Film, Digital Strategy, Digital Media, Creative Direction, Creative Strategy.
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