Leading EHPLabs US FDM expansion. Brands: OxyShred, Blessed Plant-Based Protein Powder, OxyGreens, and OxyWhey.Customers: Walmart, Vitacost (Kroger), Giant Eagle, and Muscle Foods.

• Sales leader for startup brand Healthy Truth, managing a team of 4 account managers and 3 brokerage firms. • Developed and executed strategic sales plans to achieve monthly sales targets and achieve market share growth.• Led the ideation, design, product development, go-to-market strategy, and multi-retailer launch of the company’s largest innovation initiative. • Launched partnership with key customers KeHE, UNFI, Vitacost.com, Fred Meyer (Kroger), Walmart.com, GNC, Vitamin Shoppe, CVS, and Amazon.com, etc. (Prospecting, Negotiation, Close, Management)

• National Sales Manager overseeing all pureplay, brick & mortar.com, and delivery network accounts for the #1 selling plant-based protein powder brand (Vega) in the US & Canada. • Led partnerships with Vitacost.com, Vitasave.ca, Fresh Direct, Thrive Market, Target.com, Walmart.com, and Instacart representing over $6 Million in annual sales.• Managed 2 direct reports, 1 account manager, and 1 administrator.

-Directed the brand's launch into the previously impenetrable Sport Channel. -Lead the sell-in, negotiation, and contracting with key strategic customers Eurpac/Muscle Foods, Europa, Dick’s Sporting Goods, Academy Sports, 24 Hour Fitness, US Commissary-Awarded Vega's “Sales Member of the Year 2019” for leading the development of a new-to-brand customer channel, and delivering a 110% versus the forecasted annual target.

-Tasked with accelerating Vega's growth beyond the US Natural market, and into the USFDM marketplace. -Negotiated and closed with Publix, Harris Teeter, Giant Eagle, Wakefern; additionally managed CVS, Walgreens, Vitamin Shoppe, GNC, and Wegmans.-Awarded Vega’s “Rookie of the Year – Sales Award” (2016-2017) for delivering $5MM/($4.1MM Net) in incremental new business, pioneering Whitewave/Vega Joint SCALE initiatives, and embodying / influencing the brand’s culture and lifestyle. -Directly contributed to the brands total growth by securing Vega as #1 selling plant based brand at US FDM East Coast retailers Publix, Harris Teeter, Wakefern, and Giant Eagle.

-Managed the Olay Skin Care Kroger Account. A $23Million account in annual retail sales.-Took strategic actions to grow subsegments of product portfolio that led to Olay at Kroger outperforming the brand nationally by +3%. -Drove the launch of the Olay Eyes Initiative by successfully selling in 100% of company distribution target; (peer average 60%.)

-Awarded P&G’s “CEO Award” for laying P&Gs Brick & Click eCommerce foundation, enabling customer teams, and collaborating with customers.-Delivered a total 130IYA on net outside sales, over-delivering annual sales targets, with results that outpaced national ecommerce growth rates.(122IYA).

-Procter & Gamble's "Banner Lead" for SuperValu Banners "Shoppers Food & Pharmacy, and Farm Fresh Foods"-Owned Procter & Gamble's complete CPG retail portfolio including Tide, Bounty, Charmin, Gain, Bounce, Downy, Febreze, Iams, Eukanuba, Pantene, Crest, Oral-B, Always, and Tampax.-Enacted a "Fabric Care Intervention Plan" that closed the largest gap to growth by disrupting the category by listing offerings that reasonably allowed consumers to trade up from value tier detergents.

Procter & Gamble's retail execution arm RetailPULSE.

Honorably Discharged Veteran of Operation Iraqi Freedom III, 2005.

Gap Card Champion (3x Store, 1x Region)