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PROFESSIONAL PROFILEHighly skilled, data driven, problem solver adept at scaling high-growth businesses & revitalizing others. Proven track record in sales, business development, & business transformation. Consistently delivering significant results.KEY ACCOMPLISHMENTSHEAD OF SALES – Achieved $435M in ARR (exceeding target by 32%) over a 4-year tenure for Print as a Service (PaaS) despite a 40% reduction in headcount.• Led a team of 6 AEs with $13M targets & 5 SDRs with $14M targets.• Shifted hard to data-driven decision making. Revamped qualification, streamlined operations, doubled team productivity.• Targeted new accounts, expansions & extensions with enterprise & mid-market customers securing key wins such as Boeing, DHL, US Bank, T-Mobile, Costco, Nestle, Apple, Clorox, CVS, Weyerhaeuser, 3M, Caterpillar. GTM LEADER – $700M UK SMB 17% & captured 1.5% market share as the Country Manager through integrated actions.• Spearheaded a global corporate initiative in the UK, targeting SMB growth. Identified & addressed key growth-limiting factors: mixed messaging, broken processes, poor customer data & order taking vs. selling.• Quickly formed a virtual team for cross-organization effectiveness: Sales, Product & Services, Marketing & Partners.• Managed data sets, dashboards, KPIs, continually optimizing the go-to-market strategy.
Johnston Ventures
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Investor, Startup ConsultantJohnston Ventures Apr 2024 - Present
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Chief Revenue Officer (Cro)Laco Technologies 2019 - 2024Salt Lake City, Ut, UsSALES • $26M Manufacturer, report to CEO. Led a team of 3 AEs with $4-$7M targets, 4 SDRs with $3-$4M targets, 1 CSM with a $2M target & 3 members in Marketing. • Restructured sales processes & compensation, realigned sales by division, & launched online store. • Targeted enterprise, mid-market, universities, & start-ups. RESULTS: Increased sales by 52%, grew a $1M customer to over $7M, growing to $30M+. Key wins include: securing key partnerships with Tesla, SpaceX, Johns Hopkins, MIT, Honeybee Robotics, Biofire Diagnostics, Aerospace Fabrication, Upside Foods.SALES & MARKETING • Standardized line of thermal vacuum systems & developed & launched "FRONTIER" branding.RESULTS: Doubled sales in two years, acquiring clients including: NASA, Amazon, Raytheon, & General Dynamics. Reached 50% of overall vacuum sales. -
General ManagerPsm Industries 2012 - 2018Los Angeles, California, Us$13M Powder Metal ManufacturerSALES – 1 AE with $4M target, 1 SDR with $2M target. Streamlined process, 31 new contracts, including Bosch & Fox Racing.BUSINESS DEVELOPMENT– Won highest volume part in company’s history. Implemented robotics & automated high-speed vision system to inspect each part against 40 criteria per second for this “safety critical” component – grew from zero to 10M/year, increasing to 15M/year. TRANSFORMATION – Led the upgrade from ISO 9001 to IATF 16949 to meet the rigorous quality standards of our Automotive OEM customers. -
Various Leadership Roles In Sales, Business Development, And Business TransformationHp 1994 - 2012Palo Alto, Ca, UsSALES – Head of Sales, $250M Enterprise Team. Achieved $90M/quarter, driving 64% growth with a focus on competitive wins. Directed a team of 65 professionals, including 13 AEs with $12M targets, 6 BDRs with $8M targets, 43 SDRs with $5M targets, & 3 Marketing professionals. Targeted medium & large enterprises such as Provident Financial, Dyson, Heinz, Regus. BUSINESS DEVELOPMENT – GTM Leader, $700M UK SMB. Designed and implemented marketing plans, channel programs and sales training. Grew quarterly revenue 17% and 1.5% market share gain.BUSINESS DEVELOPMENT – GTM Co-Leader, propelled laptop share from #5 to #1 in the UK in 15 months.TRANSFORMATION – Head of Sales, delivered $435M in Annual Recurring Revenue (ARR) for PaaS (Printing as a Service) business 4 year tenure. Doubling productivity and acquiring key accounts like DHL & Boeing, US Bank, T-Mobile, Costco, Nestle, Apple, Clorox, CVS, Weyerhaeuser, 3M, Caterpillar. Surpassed sales targets by 32%.TRANSFORMATION – Strategy Director, $29B Printer business, recommended investment strategies across 25 business units, implemented globally. Received “HP Executive Award” for training that helped employees grasp new strategy.TRANSFORMATION – M & A Integration Leader, $600M UK Server Business after two acquisitions. Led the transformation of teams from three companies. Unified server strategy, sales, and marketing in the UK. Achieved a 21% growth in Intel Server Business, increased UNIX share from 7% to 13%, and stabilized third business despite a 40% reduction in headcount. -
ConsultantMckinsey & Company 1990 - 1994UsCompleted a range of STRATEGY and TRANSFORMATION projects in aerospace, healthcare & telco as these industries restructured. STRATEGY – Developed growth strategy for $4B HMO, modeled merger of two $1B satellite competitors & developed credit card entry strategy for major telco. STRATEGY – Analyzed commercial flight simulator industry for $10B aerospace client. RESULTS: Client reversed plans to expand its $200M simulator business & company was sold.TRANSFORMATION: Implemented a plan to reorganize, cut costs & grow $300M HMO. Restructured $600M portfolio of 80 businesses to refocus on core business for $10B aerospace client.
Michael Johnston Skills
Michael Johnston Education Details
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Ucla Anderson School Of ManagementAccounting And Finance -
Brigham Young UniversityFinance
Frequently Asked Questions about Michael Johnston
What company does Michael Johnston work for?
Michael Johnston works for Johnston Ventures
What is Michael Johnston's role at the current company?
Michael Johnston's current role is Investor, Startup Consultant.
What is Michael Johnston's email address?
Michael Johnston's email address is jo****@****ail.com
What is Michael Johnston's direct phone number?
Michael Johnston's direct phone number is +131071*****
What schools did Michael Johnston attend?
Michael Johnston attended Ucla Anderson School Of Management, Brigham Young University.
What skills is Michael Johnston known for?
Michael Johnston has skills like Strategy, Strategic Partnerships, Business Planning, Change Management, Management, Outsourcing, Cross Functional Team Leadership, Go To Market Strategy, Product Management, Program Management, Business Alliances, Solution Selling.
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