Michael Kaplan, Dba Email & Phone Number

Winter Park, FL, US

Teach the following courses: - Marketing Research - Marketing Analysis - Product Management

Manage the Marketing, Product Specialist, Purchasing, and Supply Chain functions with responsibility for for Strategic Planning, Brand Development, Communications, Portfolio Strategy, Product Lifecycle Management, Inventory Management, and Vendor Partnering.

Charged with turning company's marketing capability into strategic advantage and keeping EBP ahead of competition. Successfully led brand development initiative that evolved the name of 100-year old company to improve customer relevance and more accurately reflect core competencies

Responsible for the strategic and operational management of assigned global technology businesses with full ownership of long-term plans, innovation roadmaps, P&L and budgets. Served as DYMO Brand Steward and managed agencies in the creative development of global campaigns that included TV, print, online, direct e-mail, outdoor and PR.

Stamford, CT

DYMO is a global innovator, manufacturer and marketer of Office Technology Products that was private-equity owned by JW Childs (now called Prospect Hill Growth Partners). Acquired by Newell Rubbermaid in November 2005.

Managed all aspects of Revlon Beauty Tools, a highly profitable but previously unsupported brand that experienced over 4-years of declining market shares. Successfully reversed trends and established Revlon as the undisputed category leader.

Assisted with the restaging of brands acquired from The Gillette Company, in a start-up environment. Led all marketing activities on line of men’s hair styling products.

Responsible for developing advertising claims support for all Clairol hair care and hair color brands and serving as claims expert on cross-functional brand teams.

Doctor Of Business Administration

Mba, Marketing & Finance

Graduate Teaching Assistant - Data Analysis and Statistical Modeling

Bs, Biology

Ba, Theater