Michael Keeling Email & Phone Number

Seattle, Wa, Us

I have a proven track record of successfully launching and managing an e-commerce brand on Amazon. I have a strong understanding of data analysis tools such as JungleScout, and I use this knowledge to make informed decisions on product selection that drive profitable sales. My expertise in effective communication and negotiation skills, allows me to collaborate seamlessly with international manufacturers and bring innovative and in-demand products to market. I have a keen eye for detail and a deep understanding of SEO, which I use to elevate organic search rankings and visibility by strategically optimizing product listings with high-performing, relevant keywords, resulting in a significant increase in traffic and sales. I have a strong background in advertising campaigns, I used targeted Sponsored Products, Brands, & Display advertising campaigns on Amazon, to effectively increase brand awareness and drive measurable improvements in revenue. I possess extensive experience working with freight forwarders, which enables me to coordinate the transportation of inventory from suppliers to Amazon warehouses in an efficient and effective manner.

New York, Ny, Us

I have drive success for multiple 7-figure brands on the US and Canadian Amazon marketplaces. My expertise in expertly managing and maximizing performance through strategic oversight of account health, promotions and deals, new product launches, SEO optimization, and comprehensive Amazon listing enhancements has resulted in substantial increases in sales, visibility, and market share.I am a strategic thinker, utilizing my expertise in data analysis and planning to lead the development and implementation of growth strategies for the company on Amazon, resulting in significant increases in sales and market share. I am a leader, who has the ability to develop and implement comprehensive company-wide standard operating procedures (SOPs), including Amazon Posts and an Amazon SEO Playbook, resulting in game-changing improvements in performance, such as a 230% increase in organic product clicks for one of the brands.

As an eCommerce Manager, I have a proven track record of expertly managing and optimizing the Amazon presence for major brands with a focus on driving revenue through strategic oversight. My ability to navigate the Amazon ecosystem and utilize data and industry knowledge led to significant increases in sales and market share, all while maintaining high levels of consumer satisfaction. One of my most notable achievements includes revitalizing an underperforming product through targeted efforts, resulting in a staggering 422% increase in sales over the last 12 months. My expertise in keyword research, SEO listing optimization, and PPC advertising campaigns helped drive product visibility and increase sales and revenue growth. Additionally, I successfully launched Kappa on Amazon as an e-commerce strategy, generating significant sales and replacing lost brick-and-mortar retail revenue during the pandemic.

As a Director of Sales at Sellics, I was responsible for driving business performance on Amazon through expert guidance and optimization of sponsored ad campaigns using the Sellics Advertising platform. I developed and executed strategies to increase customer acquisition, resulting in new customers and revenue growth. Additionally, I built a top-performing sales team by recruiting, hiring, and onboarding highly skilled and talented individuals. My efforts in this regard were supported by my use of advanced interviewing techniques, skills assessments, and thorough reference checking.

Berkeley, Ca, Us

Developed and conducted research on bacterial diversity in agricultural soil.

Bachelor Of Science (B.S.), Liberal Studies W/ Minor In Biology

High School Diploma