Michael Keesee Email & Phone Number

Chesapeake, Virginia

Owner operator responsible for growth and management. Currently manage over 2M in Google Ad spend, 45 active retail clients, maintain operating efficiency from all departments. Develop and track sales objectives, process and systems to ensure work completion. Strategize with clients frequently to grow revenue. Offer full service advertising services including video commercials, creative writing, websites, Google search, Bing Search, YouTube, AI Databases, CRM systems, Email Marketing, Social Engagement and Content, Vendor Marketing, Mobile and Direct Services, Media Buying, Budget Management, Co-Op Management including ad guidelines and claim process. Developing and Managing a staff of (9) to better serve and produce results for our clients. Including Consulting for major media companies.

Virginia Beach, Va

Digital Marketing for Hall Automotive. 14 retail automotive OEM points from Newports News, Chesapeake, Virginia Beach and Elizabeth City. [] Lead the development of an annual Marketing Plan for assigned region.[] Guides day to day development of marketing activities with approved plans. Ensures that progressive stages are approved with adequate time to meet schedules, reporting any changes to their supervisor[] Interacts directly with the President of the Division as well as the GM's[] Lead monthly planning meetings with the region and marketing teams responsible for development of themes, approvals and flawless execution[] Initiate the development of the marketing activities in accordance with objectives and budget limitations[] Manage Search Engine Marketing, Pay Per Click, Search Engine Optimization. [] Improve site conversions and website analytics[] Work with BI/Analytics team to measure results and set up subsequent testing matrix with the goal of enhancement of new and existing programs.[] Drives the development of advertising and marketing activities in accordance with objectives and budget including campaign to be used and creative approach to be taken.[] Initiate planning that leads to execution of marketing activities.[] Works with senior Sales Management to establish resource management. Works with Marketing and CMO to write the annual marketing plan including setting objectives.[] Effectively presents the Marketing Departments decisions, recommendations and creative product.[] Develops and demonstrates a clear, comfortable, persuasive presentation style for both formal and informal settings[] Be well-rehearsed and prepared for the unexpected[] Supervises Coordinator in their direct responsibility for the development of the marketing campaigns, analysis and creative executions.[] Appropriate management of Coordinator.

Virginia Beach, Virginia

Develop and implement digital strategies to our sales, parts, service, employee relations and marketing departments. Manage our digital budget all departments. Integrate seamless process's to improve customer experience. Learn and implement consumer buying behaviors. Manage digital department team, advertising agency and sales events. Orchestrate sales campaigns monthly meeting and complying with OEM guidelines. Research and develop digital customer facing marketing systems. Manage SEO and SEM campaigns / budgets. Increase sales and service revenue. Improve technology sales saturation process's. Manage social media platforms and digital score cards. Upgrade CRM software and mobile platforms. Manage and assist in sales training for data equity mining programs. Develop software and sales process for aftermarket parts / accessories. Comply with Toyota, Mercedes-Benz, Lexus, Scion, Maserati, Infiniti, Nissan and used car operations for consistent compliance and evolving sales process's. Improve internet sales closing ratios. Improve integration process's between sales and service departments. Improve year over year sales quotas. Senior management business strategies to revolutionize the way we do business. Many hats...

Chesapeake, Virginia

Manage via excel sales appointments daily. Manage BDC team and inbound phone calls. Manage inventory and websites. Manage 3rd party lead providers. Manage data mining and payment software programs. Photograph and market all inventory for all digital platforms. Assist in marketing and lead handling.

Virginia Beach, Virginia

Promoted to Auto Extra outbound territory manager for Mid- Atlantic territory under the Trader Online Umbrella. Traveled to different areas with Auto Trader Print reps to assist in sales process's, training and demos of site for increase revenue. We experienced a tremendous upside to revenue quickly. The company business model started to decline and I assisted in cancellation retention

Virginia Beach, Virginia

Made 40-50 Outbound phone calls daily. Called on assigned territories across america via outbound sales calls. Increased contracted revenue and residual revenue. Sold inventory listings, website solutions and turnkey marketing banners / sky scrappers. Assisted in training new team members. Ranked amongst top 9 sales reps under Trader Online and #1 with Truck Trader Online under Nakkia Gray.

Norfolk, Virginia

Trained in Norfolk, VA's Business to Business DSL Internet retention department. Verizon Business customers would call in to the National Verizon call center, they were then re-routed to my department in a call que. Our training and roll with this department was to build a trusting relationship, offer options of credits, technical phone support and outside tech support. We were call coached and required to maintain a "save - avoidance" ratio of cancelled to billed revenue customers. We are required to meet Verizon national call script information for compliance and FCC regulations. Ranked amongst top 10 of 200 reps for retention criteria.

Bachelor Of Business Administration (B.B.A.), Business/Commerce, General

General Studies

Activities and Societies: Intramural basketball.Excelled with creative writing classes. Worked part-time and went to school full time..