Michael Keil combines business and digital skills. Many years of experience in business development, project management, consulting and sales at national and international level, enable him to help organisations to manage the digital disruption with creative solutions and business models. The development of innovative cloud platforms, e.g. Global Digital Business Platforms (Marketing, Communication, Sales), and the carrying out of research projects (development of algorithm for big data analysis of unstructured natural text sources) are important to comply with the requirements of digital transformation.