Senior Vice President Of Sales, North America
Bowling Green, Ky, Us
Drove over $600M in sales revenue, with a team of over 100 team members. Oversaw sales for Target, Amazon, Kohl’s, Macy’s, JCP and all other regional accounts. Managed P/L for the countries of Mexico and Canada, nurturing key customer relationships. Developed and executed successful business and promotional plans for the team. • Developed a plan for the team to drive a $25M increase to the 2015 sales budget. • Grew brand presence in Kohl’s to include three additional product categories, driving over $30M increase in sales and a market share through new channel distribution. • Established new placement on Macy’s.com which was without placement originally. • Awarded Vendor of the Year for Walmart in Mexico for two years running. • Consistently rated as a high performer by CEO on annual reviews. • Renegotiated 10-year lease of New York office with a savings of over $300M. • Increased sales to Amazon by over 30 percent through the maximization of spend through vine and AMS, ensuring products appeared on the first page of their site. • Negotiated a wholesale price increase for all customers while still maintaining current space and volume. • Increased profitability by incorporating a strategy of larger pack sizes, thus meeting Amazon’s profitability challenge. • Implemented a CRM program using Salesforce.com into our inside sales organization, which resulted in