Michael Largent Email & Phone Number

Ringgold, Ga, Us

Chattanooga, Tennessee, United States

Full-time tenured faculty of Graphic Art Technologies in the Digital Media Department at Chattanooga State. Preparing students to enter the world of graphic design by teaching "real world" graphic design and advertising skills using Adobe Creative Cloud software: Photoshop, Illustrator, InDesign, Acrobat, etc.).

Hands-on marketing consultant who works with clients to strategize and develop effective marketing programs. Services include marketing, advertising, branding, and/or positioning. Products include website design, content provision, graphic design, identity packages, and much more.

Dalton, Georgia, United States

Teaching a 300-level course in Digital Design Tools: Adobe Photoshop, Illustrator, and InDesign.

Collegedale, Tennessee, United States

Teaching a 400-level course in Corporate Identity. It focused on current philosophy and practice in logo/trademark design and application. Students developed comprehensive identity systems craftedto articulate organizational brand attributes clearly and consistently across multiple applications.

Lookout Mountain, Ga

Teaching graphic design (advertising design) and digital photography courses and absolutely loving it!

Chattanooga, Tennessee Area

Marketing, design & large format printing company specializing in retail/mall advertising and communication graphics.

26A Frazier Ave, Chattanooga, Tn

As a member artist, I exhibit and sell art here. Founded in 1974, In-Town Gallery is one of the oldest cooperative galleries in the United States. Located in the “hip to historical” North Shore area of Chattanooga, TN, the In-Town Gallery is an art gallery featuring a wide range of original artwork from more than thirty local artists. My medium is Photo Imagery. I am also the Chairperson of the Marketing Committee.

Chattanooga, Tennessee Area

Teaching Introduction to Graphic Design and Computer Illustration in the Business & Information Technologies division of the College.

• Strategized, developed, implemented, managed, monitored, and analyzed marketing efforts, including: advertising, branding, promotion, and public relations campaigns.• Initiated and negotiated advertising buys in excess of $1 million. • Developed annual marketing budgets and projections. • Developed marketing strategies and co-branding opportunities. • Initiated business development and competitive market analysis. • Helped reduce job posting expenses and increased job applies by locating and recomending purchases of under-utilized niche job websites.• Composed external and internal corporate communications, advertising and email campaigns, researched and compiled a white paper. • Development of story pitches, press announcements and press releases. • Served as mentor and organizational assistant to CEO/President, headed task force and other special projects, including corporate relocation, and planning of offsite meetings.

Hands-on marketing consultant who works with clients to strategize and develop effective marketing programs. Services include marketing, advertising, branding, and/or positioning. Products include website design, content provision, graphic design, identity packages, and much more.

• Strategized, developed, implemented, managed, monitored, and analyzed marketing efforts, including: advertising, branding, promotion, and public relations campaigns.• Composed external and internal corporate communications, advertising and email campaigns.• Development of story pitches, press announcements and press releases.• Served as mentor and organizational assistant to CEO/President, headed task force and other special projects.

• With a slim marketing budget, my marketing staff helped position and launch a startup Christian website. It expanded from 0 to 5,000 ministry groups in nearly 100 countries in less than 12 months. • Developed branding, marketing strategies, and promotional business plans. • Strategized, developed, implemented, managed and monitored marketing, advertising, public relations, and promotions efforts. • Established a local, regional, national and global presence and awareness by initiating and creating promotional materials and advertising campaigns. • Conceptualized, designed and produced a diverse set of marketing materials including brochures, magazine and banner ads, flyers, direct mail pieces, etc. • Supervised PR firm in development of story pitches and press releases to publications and media services.

• Solicited newclients and nurtured existing ones. • Supervised and/or created all design department jobs from initial concepts to printing. • Creative department manager. • Analyzed job flow vs. productivity. • Communicated with management, staff, and clients. • Created self-promotion, updated forms and sales/technical literature.

• Answered directly to the president for the areas of advertising, marketing, public relations, and website implementation. • Served on president’s inner-circle — headed key task force projects, business development, competitive market analysis, development of new websites. • Directed design, architecture, and development of multiple websites. • Improved website performance through design and usability improvements. • Developed branding, marketing strategies, and promotional business plans. • Developed marketing strategies and established goals, strategized, scheduled, placed, and tracked $1 million of media purchases in TV, radio, outdoor, periodicals, Internet, etc. • Conceptualized, designed and produced all marketing materials.• Supervised PR firm in development of story pitches and press releases. • Re-created total corporate identity including: brochures, trade show booths, interior and exterior signage, sales presentations, RFPs, etc.

Master'S Degree, Mfa-Visual Arts

Master of Fine Arts in Visual Arts with a dual emphasis in Photography and Graphic Design.

Continuing Education, Class In Website Design / Html5 & Css3 Programming

Continuing Education, Class In Magazine Design

Bachelor Of Arts - Ba, Photography

Bachelor Of Arts - Ba, Photography