Michael Lindbloom Email & Phone Number

Santa Monica, California, United States

• Lead creation and development of branded content to fuel omnichannel business growth.• Recruit new-to-brand users and followers via influencer marketing and paid media strategy.• Unify and elevate IMC positioning and messaging across all media channels.• Boost and optimize ad creative to grow brand awareness and conversions in-store and online.• Oversee the global price chart to maximize competitiveness and align with market trends.• Support innovation and new product launches via go-to-market toolkits OTIF.• Analyze organic and paid social media metrics against KPIs (+33% Instagram follower increase in2024) and industry competitor data (ranked #3 for most Instagram followers gained in 2024).• Mentor and upskill internal team members and manage external agency partners.

Santa Monica, California, United States

Santa Monica, Ca

Santa Monica, Ca

• Manage, regulate, and optimize paid media campaigns via Facebook Ads Manager.• Manage creative direction for all social media content.• Develop and deploy unique daily posting calendars for Instagram and Facebook through Sprout Social.• Manage and respond to all inbound and outbound social media messages and customer emails.• Curate engaging organic post copy and product, lifestyle, UGC social content in the form of images, videos, boomerangs, stop-motion pieces, etc.• Actively manage, engage and build the inbound and outbound social community.• Facilitate beauty influencer outreach and manage public relation opportunities with outside sources.• Track and report organic and paid social media analytics and metrics.• Coordinate and plan brand photoshoots and product launch events. • Design bi-weekly newsletter e-blasts using Canva and MailChimp and send to desired distribution lists.

Los Angeles Metropolitan Area

Greater Los Angeles Area

•Collaborated with Account Director and other key team members to develop listening, response and engagement strategies, insights and tactics that align with client marketing efforts.•Responded and engaged with consumers on social platforms with adherence to brand voice, content guiding principles and legal guidelines.•Reviewed, scheduled and posted beauty and lifestyle content across social platforms, including Facebook, Twitter, and Instagram.•Created monthly content calendars via PowerPoint and Google sheets based on client feedback and brand standards.•Micro and macro influencer research and outreach within the fashion, beauty, lifestyle space.•Provided escalation support for client, ensuring needs are met in a timely and efficient manner.•Supported team on set with monthly photoshoots to capture content for social media.

Greater Los Angeles Area

•Account support for sales team across career verticals, including trucking, health, and aviation websites.•Delegated projects to the Account Management team by handling emails in joint inboxes and incoming call requests to ensure quick turnaround times for customers.•Generated DFP delivery reports, sent screen shots to advertisers/agencies for up-to-date campaign details, and gathered statistics for end of campaign reports.•Processed insertion orders, created DFP campaigns with creatives, used Confluence to assemble guides and manuals, and submitted JIRAs to Ad Operations for ad trafficking and miscellaneous tasks.•Trafficked digital display ads to ensure allotted impressions are delivered and geo-target desired location(s) based off of clients' request. •Updated and maintained company profiles; activations and deactivations of accounts.

Bloomington, Minnesota

•Data-entry and analysis of client supplied information, ensured all data is standardized within our systems.•Provided administration of YouTube channels including creation, revision, uploading new videos, retitling inventory, etc.•Tracked and updated several accounts' monthly specials via CRM to ensure they are posted within a timely manner.•Worked collaboratively with other team members to manage joint email mailboxes, prioritized as tasks came in, and assisted other Administrative Assistants as required.•Assisted in periodic audits by gathering and providing proof of compliance, as well as ongoing quality analysis of completed specials, customer websites, online flyer changes, etc.•Updated monthly trend reports in Microsoft Excel as directed by the Account Management Team. •Provided administrative support to Account Management Team as requested.

Greater Minneapolis-St. Paul Area

•Referred clients to their financial advisor via telephone and email.•Created FedEx labels for packages to be sent out; alphabetized business files and folders.•Scheduled conference room times for client/advisor appointments.

Greater Minneapolis-St. Paul Area

-Operated a sound booth and the computer program, MATLAB, to run an experimental study involving otoacoustic emissions and sound perception.

-Aided in designing store front windows for seasonal promotions.-Welcomed customers and provided suggestions on apparel options in the fitting room.-Provided excellent customer service at the cash register.

Greater Minneapolis-St. Paul Area

-Assisted the speech pathologists and audiologist in preparing tools for their patients.-Observed speech pathologists and an audiologist to gain a better understanding of the field.-Interacted with patients during his or her appointment to gain a greater level of comfort.

Pierre, South Dakota

-Administered online and telephone questionnaires to E.Coli and West Nile victims. -Inputted positive West Nile data for the Center of Disease Control website.-Corresponded with epidemiologists from around the state via email and conference calls.

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services, 3.92 Gpa, Summa Cum Laude

Graduate Certificate, Marketing

Bachelor'S Degree, Psychology

Bachelor’S Degree, Marketing, Advertising, Psychology, And Italian Language

I spent a semester in Florence, Italy through a University of Minnesota direct study abroad program. All courses were taught by native.

High School