• Capitalization; M&AExecute legal workstreams with respect to Series A, Series B and Series C financing rounds and multiple instances of M&A activity. • Consumer Protection, Risk Mitigation and Conflict ManagementConduct risk analysis and provide counsel, training and practical guidance on laws and regulations related to consumer protection, data privacy, false advertising, employment, wage and hour, intellectual property, and corporate governance matters. Manage litigation, arbitration, and pre-litigation disputes.• Commercial TransactionsNegotiate and draft commercial contracts, including B2B/SaaS sales agreements, IP licensing agreements, brand partnership agreements, vendor agreements, and NDA’s. Revise and update online terms of service. Build processes and systems to scale legal review of such transactions through internal headcount and outsourced flexible service providers. • Data Privacy and SecurityAssess regulatory requirements and drive a robust compliance program with respect to data privacy and security regulations, including GDPR, CCPA and HIPAA. • Intellectual PropertyManage IP portfolio and supervise/conduct enforcement actions against third-party infringers.• Operations and Human ResourcesDraft employee assignment and confidentiality agreements, independent contractor agreements, employment contracts and separation agreements. Create processes with respect to workforce classification. Draft internal policies, including employee handbook and employee incentive-based bonus plan.• Corporate GovernanceOversee compliance with corporate formalities. Administer, maintain, and archive company’s corporate records, including board resolutions, stockholder consents, and all other corporate actions.

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• Conducted civil litigation in both California State and Federal Courts, with a particular emphasis in claims for trademark infringement, copyright infringement, misappropriation of the right of publicity, breach of contract, and fraud • Formulated case strategies, draft pleadings, motions, and discovery, oversee document review and production• Provided advisory services and draft documentation regarding business formation and intellectual property management

• Litigated approximately 100 cases from inception to completion, specializing in matters of soft intellectual property and commercial disputes. Notable clients included Coach, Inc., Beats Electronics, and Otter Box. • Formulated case strategies, drafted pleadings, motions, and appeals, attended and argued at hearings and conferences, drafted discovery, conducted and defended depositions, and attended mediations• Drafted asset purchase agreements, trademark licensing contracts, and settlement agreements • Directly managed and develop client relationships• Promoted from Law Clerk to Litigation Associate in November 2011

• Researched NCAA legislation and drafted interpretive memoranda• Educated coaching staff members and student-athletes on NCAA legislation

• Worked with the COO to formulate and implement development initiatives• Coordinated promotional campaigns in conjunction with the Marketing Director

• Developed synergies and cross-promotional platforms betweenclientele • Identified, contacted, and established meetings with prospective clients