Provided thought leadership by leveraging expertise in product strategy, client success solutions, and market expansion to promote an innovative SaaS platform to optimize supply chain management across a wide range of industry verticals. Engaged with high-end stakeholders and key business decision-makers to identify potential roadblocks and collaboratively address challenges to maintain a mutually beneficial relationship. Strategized with executive teams on penetrating new accounts, winning new business, and expanding the company’s footprint within the current customer base.

Oversaw global sales operations for an acquired division featuring Magnetostrictive technology and impact tools for improving metal and welded components for locomotive and earth-moving manufacturing. Supervised three direct reports, administered an internal marketing budget, and reported directly to an executive leadership team. Architected a go-to-market strategy for international distribution. Conducted actionable market insight analysis, generated a sales and distribution network, monitored profit and loss, and diligently identified opportunities to expand global markets. Designed booth layouts for trade shows and informational product literature.Directed product penetration exclusively for Caterpillar manufacturing and remanufacturing facilities, their tech center, and associated dealer network. Drove multifunctional activities by unifying the internal sales team, independent representatives, sales agents, and distributors to guide business growth and success. Utilized knowledge of Caterpillar’s tooling portfolio to successfully pivot from internal product usage to field repair processes while exceeding the targeted goals of penetrating their respective markets and divisions.Collaboratively developed a patented process for pre-hardening manganese steel for wear applications working with design engineers (US 2021/0214815 A1 in process).

Appointed to direct market penetration and expansion within the global mining sector for a world leader in customized construction equipment specializing in off-highway haul trucks. Spearheaded several key initiatives that increased product sales by 60% over five years.Expanded market presence throughout Africa, Asia, Mexico, South America, Indonesia, and The Caribbean overseeing a cross-functional sales network consisting of independent representatives, agents, and distributors. Strategically identified international markets by partnering with local distribution channels and visiting mine sites worldwide to conduct product and application analysis. Meticulously prepared proposals to present to strategic partners and key external stakeholders to influence decision-making in moving forward with service agreements. Successfully increased licensing fee agreements with key OEMs from 6% to 15%. Established long-term agreements by incorporating a First-Fit option when purchasing OEM products.

Served in multiple leadership capacities during this period directing engineering, marketing, sales, distribution, and supply chain activities for a full-line provider of replacement components and a vital supplier of OEM parts used in open pit mining and aggregate production. Steadily developed international markets in South America, Africa, Australia, Europe, Asia, Canada, and Indonesia. Engineered transformative business strategies to aggressively market and onboard new products and distribute after-market parts. Significantly grew annual divisional revenue from $2.5 to $50 million over seven years while maximizing gross profit margins. Increased the company’s overall EBITA from 10% to 16%.Established procurement strategies including pricing analysis and demand forecasting to control inventory levels for mining products. Developed sales and commission policies for account managers, dealers, and representatives.

Orchestrated and oversaw daily operations of a specialty steel distribution service to serve the mining and construction industry throughout North America.Created marketing materials, coordinated industry trade shows, and secured product offerings for OEM equipment. Successfully negotiated distribution agreements with Caterpillar on factory-installed options for Track Type Tractors, P&H Mining, and MinePro dealerships.Patented an In-Service/Out-of-Service Rotatable Tailgate Assembly: (US 6,491,349; Issued Dec 10, 2002).