Member of the senior leadership team recruited by and reporting directly to the owners of this mid-sized privately held hardware and telecommunications services company supporting clients who power the internet, data centers and other communication networks. Provide leadership to successfully manage the vision, strategic direction, and day-to-day operation, including sales & marketing, human resources, accounting & finance, and technology. Supervising 6 direct and 40 indirect employees.Led the company’s strategic transformation, resulting in Operating Loss to Average 12% Net Profit over 7 year periodTransformed Sales Team model from Island to Assembly Line resulting in achieving a 30% annual revenue growth over a 7-year periodEstablished new Operating Cost Structure to align P/L with sales forecast and operations staffing supportPassionately drove initiatives, such as CORE AWARDS to recognize employee efforts living to the brand, that significantly enhanced culture, fostering a more collaborative, inclusive, and motivated workplaceDesigned and automated an email marketing tool and process generating an additional $1.25m in sales in the first yearImplemented Business Management Philosophies: EOS, Metronomics, and Great Game of Business aligning company in one strategic visionOrchestrated the strategic planning process significantly enhancing communication and ensuring the seamless execution of the planEngineered the comprehensive development of the entire operational infrastructure for HR, Finance, IT, Sales & Marketing, fostering an integrated and efficient organizational frameworkPioneered the implementation of the transformative & Systemology & philosophy, replacing people-oriented processes with streamlined systems. This initiative resulted in a reduction of the market evaluation process from 8 hours to 1 hour and a substantial increase in efficiency for the sales commission calculation process, reducing it from days to hours

Spearheaded a comprehensive revamp of procedures and manuals for the accounting department, optimizing processes and ensuring accuracyDirected and oversaw the successful redesign of the company website, creation of compelling marketing videos, development of impactful collateral, and the execution of lead generation campaigns. These initiatives collectively increased market focus and strengthened the company & brand presence

Hired in 2013 to oversee the sales and marketing operations for this full-service business solutions provider with at 100% focus on Manufacturers and Equipment Service Providers. Core vertical markets served include industrial Manufacturing, High Tech Health & Science Technology, Aerospace & Defense Technology, selling customized solutions for Microsoft and SAP users.Closed 4 Fortune 500 Company sales resulting in $4M in new businessEstablished a new sales channel through Microsoft PartnershipsDeveloped relationship with Microsoft and leveraged connections to reach customers with SAP software integration solutionsDirected and supervised company rebranding, website redesign, and social media marketingPartnered with technology, software, and social media experts to communicate with customers

Directed operations for Americas business unit and managed projects from concept through completion for an education technology company helping people teach and learn languages. A pioneer in language labs and language teaching software leading the market with customers in 114 countries and +50,000 classrooms. Oversaw lead generation, marketing material development, and trade show appearances. Managed business unit P&L and directed investments, evaluated risks, and supervised cash management.Exceeded sales targets by 200% by establishing and cultivating sales pipeline, developing, and executing marketing plan, and implementing sales strategy that employed direct sales manager and associated resellersRealized 125% increase in profitability over 3 years by pursuing and winning new business and streamlining sales operationsDrove 30% market growth by evaluating sales and marketing programs, identifying areas for improvement, and implementing strategic changes to revamp processesGenerated 30% positive growth within 1 year by transforming struggling sales operationsLed strategic development initiatives and secured new partnerships with software resellers, hardware OEMs, VARs, and ISVsCultivated and pursued new business opportunities, including cloud-based language-learning applicationAnalyzed market data and monitored competitor activities to inform decision-making and new product development