Michael has been engaged across a broad spectrum of OOH advertising activities over the last 40 years.  Some of these include:Asia Pacific Sales and Development Director of Metromedia Technologies (MMT). A digital computer painting technology that revolutionised the OOH sector in the late 1980’s. The establishment of the original Bridge Advertising sign network on the Tullamarine Freeway in Melbourne, Australia. Development of a number of iconic OOH companies in South East Asia, including: Big Tree Advertising in Malaysia & Humpuss Outdoor Advertising in Indonesia.Founder and Chief Executive of Eye Corp.  Eye Corp led a dynamic phase of OOH company aggregation through:Acquisition of Claude Neon.  Acquisition of Airport Advertising Australia (external and internal advertising rights to most major airports throughout Australia). Acquisition of Victorian Railway System Outdoor Advertising rights (PTC). Successfully tendered for the Sydney Domestic airport external advertising rights.Eye Corp also established:Retail shopping precincts as legitimate advertising environments with the creation of Mall Media (Eyeshop). Eye Shop installed and operated standardised advertising units in most major shopping centres in Australia and New Zealand  (Westfield / Gandel / QIC / AMP).