Manager of User Acquisition/ digital marketing for mobileManaged the user acquisition process for all Disney Publishing titles & legal on boarding of vendors• Launched, managed, measured and optimized the paid social campaigns across various titles, channels and countries• Closely analyzed, measured and reported on progress of campaigns to drive growth• Evaluated and tested new advertising channels and partners• Oversaw the creation of video, static images and copy to align with goals and create best practices• Communicated vision and strategy with all stakeholders internally and externally• Lead the on-boarding process with new vendors through Disney’s legal process from start to finish• Familiarity with Kochava, Confluence, media bidding on Facebook, UA vendors, Kenshoo, Singular, Storemaven, Apple Search Ads, Sensor Tower, App Annie, SEM, SEO, CRMDigital Media ManagerManaged digital media properties • Managed a variety of properties under the TWDC umbrella• Lead the build, maintain and operate phase of various properties by partnering in all phases of development: Strategy through launch & operations• Provided consulting services throughout the product lifecycle• Maintained TWDC standards, requirements and compliance processes• Services provided to the company included: Strategy/analysis, project management, requirements development, RFP/vendor selection, SOW, best practices, user experience, and technology consulting • Familiarity with HTML/CSS, WordPress, Microsoft Project, SEO, security best practices, social networking, PII, Safe Harbor, SOX

Lead, analyzed, managed and advised on a wide array of digital, media and telecommunications projects •Analyzed the social media landscape for Disney Consumer Products and designed initial strategy for long term goals•Constructed the theoretical framework for Deloitte’s internal think tank “Center for the Edge” involving the implications of social software for business•Managed the publication and review process for Deloitte’s intellectual property/eminence publications (IP Factory)•Headed and strategically aligned merger and acquisition initiative for Lexmark Inc•Generated testing scenarios for large scale Verizon media platform and gathered customer requirements for workflow which included content ingestion, transcoding & metadata•Developed initial strategy and justification for implementing cloud computing for Sony Pictures•Identified process improvements and created SAP reporting process maps for Sony Pictures COEMichael Nuttall: Disney, Disney Consumer Products, Sony Pictures, Verizon, Social Media, Strategy, Deloitte, Digital Media, Big 4

Organized, coordinated, and executed the development and implementation of new tactics to increase efficiency across all media platforms to stay ahead of demand for better quality and more flexible options for content and delivery •Supervised systems including digital screening room application (video streaming online & set top box), file transfer technologies, guest booking systems, project management and asset management•Managed relationships with 10 internal clients including west/ east coast TV & film productions (such as Law & Order, 30 Rock, Conan O’Brien, SNL, Leno), and cable networks promotional marketing (SyFy, USA, Oxygen and Bravo)•Managed enterprise platforms projects gathering functional requirements, build, test and future changes needed to support growth•Creatively oversaw Universals Digital Screening Room (Digital Dailies system for TV, Film and Cable)•Analyzed & investigated technical issues of transferring files companywide (encoding, transcoding and streaming media) •Negotiated vender contracts and oversaw RFP processInformation Management Leadership Program (IMLP)Global Training ProgramRotation 4 Los Angles, CA •Managed role Technical Account Manager for Technology Growth Center •Assisted in planning & process for SciFi.com, iVillage.com & NBCOlympics.comRotation 3 London, United Kingdom &Shanghai, China•Managed process for Global SAP RFP interviews, reviews & analysis •Created strategic process for Global transition planning & business partner feedback•Participated in global training program Rotation 2 Los Angeles, CA•Managed Payship Date Project for TV Distribution•Created module in the SAFE application (Sales & Availability for Filmed Entertainment) Rotation 1 New York, NY•Managed creation of Promo Optimizer application•Assisted in developing Electronic Sell Through application (eSA)

Residence Hall Manager for Greenwich Hall New York, NY•Oversaw residence hall community of 300 students•Managed facilities concerns & maintenance•Supervised full time staff of 5 employees

GE TRANSPORTATION SYSTEMSAnalysis & Engineering Systems May 2004 - August 2004•Coordinated Model Converter Project for engineering and manufacturing•Automated process to import and export 3-D models•Reduced cycle time by 1 week and tooling costs by 15-20%NEW YORK UNIVERSITY - OFFICE OF RESIDENTIAL EDUCATION & STUDENT AFFAIRSCommunity Development Educator, Carlyle Residence HallAugust 2004 - May 2005•Supervised programming and hall government organization•Mentored 14 resident assistants•Managed undergraduate community of 700 studentsNEW YORK UNIVERSITY - OFFICE OF RESIDENTIAL EDUCATION & STUDENT AFFAIRSCommunity Development Educator, Water Street Residence HallAugust 2003 - May 2004•Mentored 28 resident assistants •Supervised programming, judicial affairs, and residential hall government•Managed undergraduate resident community of 1,200 students as a member of a 3 person teamOFFICE OF THE MAYOR OF NYCDepartment of Research and Media Analysis, InternJuly 2003 - December 2003•Interacted and communicated with various city agencies •Participated in seminar training for communication protocol on digests •Constructed and analyzed press digest, video digest & community digest as member of a teamGE TRANSPORTATION SYSTEMSGlobal Technical Services & Finance, HR/Legal Systems September 2000 - August 2002•Documented Desktop Services •Implemented and conducted remote wireless testing •Maintained Global Asset Management System and controllership over lost assets •Facilitated E-Tracker, financial application•Developed and implemented health care web site •Managed and restructured budget information for databaseWALT DISNEY WORLD COLLEGE PROGRAMMay 2000 - August 2000•Participated in management seminars and training•Earned “Ducktorate Achievement Award” for completing courses and presenting portfolio •Supervised aquatic activities at Disney’s Yacht and Beach Resort