Michael O’Sullivan

Michael O’Sullivan Email and Phone Number

Leader, Customer Success at Worldgo Travel Management @ Worldgo Travel Management
vancouver, british columbia, canada
Michael O’Sullivan's Location
Lake Country, British Columbia, Canada, Canada
About Michael O’Sullivan

An accomplished, results-oriented Marketing & Communications Manager with 18+ years corporate experience. Highly regarded for orchestrating integrated marketing initiatives and communications which effectively engage audiences by simplifying complex messages of corporate priorities that enhance a company’s reputation. Out-of-the-box thinker who excels in developing tactical and strategic marketing and communications plans that meet organizational goals, partnering with business leaders. Proven track record of fostering engagement while managing complex issues creatively and to company standards. Known for cross-functional expertise in business operations, campaign implementation, content development, training, and leadership.Possesses an eager willingness and ability to learn very quickly, adapting to multiple contexts as they arise while driving ethical and sustainable business practices incorporating diversity and inclusion.

Michael O’Sullivan's Current Company Details
Worldgo Travel Management

Worldgo Travel Management

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Leader, Customer Success at Worldgo Travel Management
vancouver, british columbia, canada
Website:
worldgo.ca
Employees:
14
Michael O’Sullivan Work Experience Details
  • Worldgo Travel Management
    Leader, Customer Success
    Worldgo Travel Management May 2022 - Present
    Lake Country, British Columbia, Canada
    Lead customer service team supporting corporate clients and booking agents. Responsible for onboarding and rollout of new corporate clients, as well as regular account reviews. Procuring and managing corporate contracts and agreements with industry suppliers. Implement website updates including content creation and management of marketing channels including e-newsletters, Google Reviews, and Social Media.
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  • Expedia Group
    Communications Manager
    Expedia Group Nov 2019 - Mar 2022
    Vancouver, Canada Area
    Responsible for overall Expedia Cruises North America corporate communications strategy. Led corporate and direct communications with executives, internal teams, industry suppliers, and to a network of 5,000+ individuals. Managed content creation and delivery of e-newsletters, social media, leadership team presentations, virtual platforms, and events. Oversaw all communications publishing elements including production schedules, content, and imagery. Conducted training on new communications platforms and best practices. Increased e-newsletter open rates by 18%, click rates by 11%, and improved virtual Zoom events engagement by more than 50%.
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  • Uniglobe Travel Western Canada
    Director, Product Marketing
    Uniglobe Travel Western Canada Nov 2017 - Aug 2019
    Vancouver, Canada Area
    Led marketing team across all tactical brand activity, product strategy, and marketing. Led co-operative marketing partnerships and campaigns with industry suppliers and tourism boards, resulting in increased enquiry, sales, and visibility of products. Planned and executed promotions including sales, contests, and Facebook Ads campaigns. Directed social media activities increasing Facebook following by +200%. Managed and developed email strategy and execution using customer data for segmentation and CRM programs. Provided weekly, monthly and long-term reporting. Drove database growth strategy with an increase of 10,000+ new subscribers.
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  • Uniglobe Travel Western Canada
    Product Marketing Specialist
    Uniglobe Travel Western Canada Aug 2016 - Nov 2017
    Vancouver, Canada Area
    Procured and marketed product & content from suppliers, tourism boards, and corporate partners, reducing marketing timing and costs while improving product accuracy and communications. Responsible for managing agency website content, including creating new product landing pages and banner ads. Revised marketing communications of product and services increasing revenue per file up to 30% while increasing brand growth and engagement.
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  • Flight Centre Travel Group Canada
    Advertising Marketing Manager
    Flight Centre Travel Group Canada Sep 2015 - Aug 2016
    Vancouver, Canada Area
    Managed advertising across Canada from creative to implementation, driving product enquiry and branding strategies in seven provinces through print, radio, and digital. Responsible for local store marketing, working closely with 200 retail stores (1000+ sales agents) on customized local marketing, growing brand awareness in each market.
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  • Flight Centre Travel Group Canada
    Offline Business Leader - Canada
    Flight Centre Travel Group Canada Apr 2014 - Sep 2015
    Vancouver, Canada Area
    Led a team of 7 responsible for 3 leisure brands’ marketing including launching and growing a new cruise brand. Managed all print, radio, out-of-home advertising, national and regional marketing campaigns, supplier partnerships, events & trade shows, local store marketing, and product creation & delivery to marketing channels. Communicated weekly marketing reports and updates for all corporate and front-line employees nationally.
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  • Flight Centre Travel Group Canada
    National Advertising Manager
    Flight Centre Travel Group Canada Mar 2012 - Apr 2014
    Vancouver, Canada Area
    Responsible for national promotion of products and branding through radio, television, print, online, mobile, email, and in-store merchandising. Managed relationships and negotiations with media agencies and key industry partners & suppliers. Collaborated with business leaders in marketing, product, operations, contractors, and risk & legal team. Earned global recognition award as Canadian Marketer of the Year award (2012).
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  • Flight Centre Travel Group Canada
    Product Procurement Manager
    Flight Centre Travel Group Canada Feb 2011 - Mar 2012
    Vancouver, Canada Area
    Created and led a new product development & delivery team. Responsible for the sourcing and creation of products for online/offline national & regional advertisements and campaigns across 3 leisure brands and 2 corporate brands. Collaborated with contacting team to manage supplier campaign budgets, product sales, and KPI's. Led product training sessions, educating and engaging sales agents with product offerings, terms & conditions, and sales tips.
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  • Flight Centre Travel Group Canada
    Advertising Team Leader
    Flight Centre Travel Group Canada Jul 2009 - Feb 2011
    Vancouver, Canada Area
    Managed team responsible for all national advertising, marketing campaigns, and events. Led the product marketing strategy, analyzing market trends and implementing key performance drivers against findings. Increased customer enquiry levels by an average 25% year-over-year.
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  • Flight Centre Travel Group Canada
    Advertising Coordinator
    Flight Centre Travel Group Canada Oct 2006 - Jul 2009
    Vancouver, Canada Area
    Fulfilled advertising commitments and created marketing materials for retail shops across Western Canada. Developed and implemented new advertising strategies and annual campaigns calendar.
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  • Flight Centre Travel Group Canada
    Travel Consultant
    Flight Centre Travel Group Canada Jul 2004 - Oct 2006
    Vancouver, Canada Area
    Responsible for planning travel experiences within budget and assessing insurance needs, over email, phone, and in-person. Consistently met and exceed monthly sales targets while developing and maintaining loyal client base. Excelled at active listening and research skills, managing travel budgets and providing exceptional customer service. Earned High Achiever award for 2005 year.
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Michael O’Sullivan Skills

Marketing Management Advertising Creative Solutions Marketing Strategy Brand Awareness Product Marketing Content Marketing Customer Acquisition Brand Management Brand Development Strategic Planning Project Management Social Media Copy Editing Proofreading Copywriting Direct Marketing Media Planning Sales Sponsorship Entrepreneurship Analytical Skills Customer Relationship Management Microsoft Office Leadership Written Communication Visual Communication Creative Problem Solving Conflict Resolution Customer Service Leadership Development Business Relationship Management Travel And Tourism Travel Industry Software Supplier Relationship Management Marketing Campaigns Advertising Management Quick Learner Active Listening Deadline Oriented Multi Tasking Deadline Mangement Strategic Vision Oral Communication Self Starter Conflict Resolutions

Michael O’Sullivan Education Details

Frequently Asked Questions about Michael O’Sullivan

What company does Michael O’Sullivan work for?

Michael O’Sullivan works for Worldgo Travel Management

What is Michael O’Sullivan's role at the current company?

Michael O’Sullivan's current role is Leader, Customer Success at Worldgo Travel Management.

What schools did Michael O’Sullivan attend?

Michael O’Sullivan attended Brainstation, Capilano University.

What skills is Michael O’Sullivan known for?

Michael O’Sullivan has skills like Marketing, Management, Advertising, Creative Solutions, Marketing Strategy, Brand Awareness, Product Marketing, Content Marketing, Customer Acquisition, Brand Management, Brand Development, Strategic Planning.

Who are Michael O’Sullivan's colleagues?

Michael O’Sullivan's colleagues are Angela Landon, Cheryl Northorp, Trevor Sawatsky, Karen Reed (Formerly Wazny), Tommy Fincham, Tran Le, Sayli Tupe.

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