Michael Perkins Email & Phone Number

Atlanta Metropolitan Area

Mcdonough, Georgia, Us

Norcross, Georgia, Us

Engineered comprehensive sales and marketing strategies, leading a cross-functional team of 40 to achieve $100M in annual sales, contributing to a 10-15% annual growth rate. - Implemented HubSpot CRM across departments, consolidating four functions (sales, claims, marketing, field software) and enhancing operational efficiency, rolled out successfully by the end of 2023. - Pioneered a robust social media initiative, resulting in a 30% month-over-month growth in retail presence over 18 months, significantly strengthening the company's digital footprint and customer engagement during COVID-19. - Orchestrated the expansion of National Accounts and wholesale services, boosting business scalability and opening new revenue streams by securing strategic partnerships and enhancing service offerings. - Spearheaded the design and launch of a revitalized company website, collaborating with cross-functional teams to enhance user experience, optimize digital marketing efforts, and drive impactful business decisions based on detailed market analysis.

Lagrange, Georgia, Us

Recruited as part of the executive leadership team to develop and launch a North American tire brand for a Chinese-owned company. Hired and trained a high-performing sales team of four. - Developed and launched the GroundSpeed tire line, achieving initial year sales of 500K units and establishing a strong market presence. - Secured funding and incentives from the State of Georgia, successfully scouting and selecting LaGrange, GA, as the strategic location for the new tire plant. - Implemented a custom ERP system from the ground up, optimizing operational efficiency and enabling seamless integration of sales and marketing functions.

Atlanta, Ga, Us

During my tenure, I oversaw a $100M wholesale business spanning 10 states, guiding a team of dedicated sales professionals to surpass revenue goals. We focused on strategic plans to not only attract new clients but also nurture existing relationships. Making sure our corporate accounts received top-notch service was paramount, as it led to high levels of satisfaction and customer retention. Building strong connections within the industry was key, as it allowed us to forge long-lasting partnerships. Additionally, collaborating closely with the marketing team, we developed targeted campaigns to reach our audience.● Expanded client portfolio through strategic business development efforts.● Maintained consistent track record of meeting and exceeding sales targets.● Implemented innovative sales strategies that contributed to sustained revenue growth.

In my role, I managed a sales territory spanning nine states, where my focus was on guiding a dedicated team to grow our $125M wholesale business. We worked to seek out new opportunities while also giving attention to nurturing our current client relationships. A big part of my responsibilities involved crafting strategies for our corporate accounts, ensuring that our sales efforts were always in line with the broader goals of the company.● Elevated Southeast Region from lowest to highest performing area in one year, transforming regional ranking from fifth to first.● Implemented strategic marketing initiatives that resonated with the target demographic, bolstering brand presence in competitive tire and automotive industry.

Blackwood, New Jersey, Us

I led efforts to acquire and retain customers, always striving to expand our client base while fostering loyalty among existing clients. To streamline our operations, I implemented robust inventory control systems and optimized our purchasing processes. Setting competitive pricing structures was essential to our success, and I made sure we remained competitive in the market.

Delphos, Ohio, Us

● Region Manager - Southeast● National Marketing & Program Manager● Sales Director - Illinois, Wisconsin, Michigan, Ohio● District Manager - Illinois, Wisconsin