Michael Primiani Email & Phone Number

Toronto, Ontario, Canada

- RX Music consults with brands in a noisy global marketplace to distill their sound and curate bespoke playlists attuned to nuances of audience, culture, and physical space. Established in 1999 to elevate the human experience, RX Music has contributed to captivating experiences in retail stores, restaurants and bars, hotels, spas, and many other environments.- In this role, I deal directly with clients worldwide to curate the music that is heard across their properties. These clients include globally recognized brands such as the Four Seasons, Canyon Ranch and Hyatt Hotels among many other hotels, restaurants and casinos.- I am also the primary Music Consultant for The Cheesecake Factory – carefully curating their background music for over 200 locations.- I use my research skills and music history experience cultivated through my education along with my breadth of knowledge about current and past trends and sounds to match the perfect music to any setting.

Toronto, Ontario, Canada

- Since starting my employment with RX Music, I have been contributing to RX Music's editorial division through writing various articles. I have written reviews for concerts, albums and songs. I have also written essays breaking down concept albums, spotlights on independent record labels and a series called "Track Tales" - where I investigate an entertaining story about a particular song or album. The latter of these articles benefits from my education as a historian as they take the form of academically researched pieces about the history of popular music.I also interview bands and artists for the creation of these works.Since March of 2021, I have been writing and editing a weekly series called "RXCOMMENDS" that aims to showcase how we will program the weekly new releases from local and popular artists alike for different clients.

Toronto, Canada Area

- RX Music consults with brands in a noisy global marketplace to distill their sound and curate bespoke playlists attuned to nuances of audience, culture, and physical space. Established in 1999 to elevate the human experience, RX Music has contributed to captivating experiences in retail stores, restaurants and bars, hotels, spas, and many other environments.- In this role, I use my knowledge of music and expertise in music history to curate a wide range of music content that is used by our clients. This includes a wide variety of genres spanning from the early twentieth century to current day chart trenders.

Toronto, Canada Area

- Managed the custom products division of the company- Experience in customer service through working with clients to create custom materials that conform to the specifications of the project- As a content manager, I was in charge of overseeing and editing all written output such as sales proposals, client correspondence and promotional ephemera- Also drafted all reports

- Was a research assistant on the liaison librarian for Political Science at York University Patti Ryan’s “Liturgies of Leadership: Examining the Conference Site as House of Worship” project- Sorted through conference data for two months- Will be credited in her publication when it is published

Toronto, Canada Area

- Organized and archived the home library of retired York University Political Science Professor Ross Rudolph for York University Libraries- Paid special attention to specific methodology in order to differentiate items for donation- Made a strong connection with an influential individual in the academic community

Toronto, Canada Area

Master'S Degree, History

Activities and Societies: Graduate History Student's Association

Bachelor Of Arts - Ba, History