Second largest provider of charter schools in Chicago, serving over 8300 families. Through a portfolio model of 14 schools managed by diverse operators. CICS offers varied and high-quality options to Chicago families.Reporting directly to COO, hired to develop and implement full life-cycle recruitment and enrollment management strategy for network of 14 charter schools.  Developed strategic marketing plan, including ad placement, social media and website management, and series of community based events, to raise brand awareness and drive number of applications. Increased application yield by 5% year over year beginning school year 2014-2015. Resulted in all 14 campuses being fully enrolled by start of school year Managed company website and social media pages. Significantly increased website traffic by 55%. Increased social media post engagements by 75% Created comprehensive Enrollment and Recruitment manual based around enrollment cycle to aid campuses with recruitment efforts throughout the school year. Established and maintained strategic relationships with school counselors, community organizations, and local government officials.

-Executed a series of 120 interactive marketing events throughout the Midwest and Southeast for launch of 2013 Ford Escape-Responsible for lead generation, managing program premiums and prize giveawaysPrepared daily event recaps including photos and consumer testimonials for submission to client-Represented Lincoln brand at Lincoln sponsored events along West CoastDemonstrated latest technology for consumers in customized “E-Pod” Simulator-Accompanied consumers on Ride and Drives delivering key message points and fielding consumer questions.

Worked closely with retailers to help drive lottery sales and boost customer retention.Tasked with executing a number of Lottery promotional initiatives at the retail level including launch of new instant ticket games.Acted as “face” of Lottery brand delivering key messages to consumers and fielding questions.

Part of a 44 week nationwide tour aimed at providing free health screenings to underserved communitiesSuccessfully executed over 250 events, including event set-up and tear down, screening over 29,000 consumersActed as tour emcee, engaging large audiences and motivating consumers to participate in free health screenings

-Organized and co-orchestrated 18 week nationwide tour promoting a Bubblicious Bubble Blowing contest for teenagers.-Safely and responsibly transported event elements , including 16-foot trailer, between markets.-Managed temporary staff in each market. Responsible for reinforcing program goals and objectives.

-Traveled as part of a ten city nationwide tour delivering key client messages at ride & drive events.-Organized, and emceed hourly slot car races, and awarded prize trophies to winners.-Actively participated in event tear down at the close of each event