Business Integrity Analyst, Trust And Safety
- Lead project manager for cross-functional working group that revamped and scaled policy enforcement for counterfeits and IP infringement in ads through planning, experimentation, and business outcome evaluations- Developed operations process to collect and action on feedback from outsourced review teams to improve ad policies, tooling, training, and resourcing gaps resulting in 10% improvement in QA accuracy- Led ads policy operations for multiple Meta monetized content policies through policy architecture, cross-functional process improvement, setting KPIs, and measurement of ad review accuracy- Advised engineering partners on automated machine-learning strategy improvements to be made for profanity, brand reference, and ecommerce policies resulting in the capture of 5% more policy-violating ads for aforementioned policies