Michael Richards Email & Phone Number

Hamburg, Hh, De

Hamburg, Germany

My responsibilities include:• Development and implementation of integrated brand and product marketing plans as well as strategic positioning for all assigned products, ensuring consistency and brand integrity across all international territories.• Creating promotional campaigns and liaising with department stakeholders.• Promotion of updates and events through business partners.• Marketing copywriting including newsletters, website text, campaigns and social media posts.• Organising the production of merchandise materials and liaising with external and internal stakeholders.• Writing text for marketing and business development departments, including press releases, newsletters and promotions.• Supervising the project managers on all creative and conversion optimization projects.• Giving guidance on creative materials, initiatives to the relevant sub teams, making sure that their work is aligned with marketing efforts and ensuring findings from testing projects are implemented.

Hamburg, Germany

My responsibilities included:• Managing the communication flow of all upcoming updates and features affecting the game Seafight, through Facebook, Twitter and Forum announcements • Scripting, filming and editing video podcasts about in-game news• Liaising with an internal team of over 40 employees and an external volunteer team of more than 100 moderators from over 20 different countries regarding game issues• Providing and analysing feedback about the mood in the community, giving suggestions and ideas to the Producer and Game Designers of how to improve it.

Hamburg, Germany

• SEO work for the Giffits website• Layout design for microsites• Work on product images and promotions for giffits.de

Hamburg, Germany

Tasks during my work experience at Tribal DDB:• Worked on interactive advertising campaigns for Volkswagen and Nike• Designed newsletters for Volkswagen• Entered campaign into Junior DDP awards

Hamburg, Germany

• SEO work to increase awareness of the website• Built up external relationship to build the name of Moneto.eu

• Project managed the monthly Reseller Price Guide production and budget, liaising with designers, printing vendors and fulfilment houses.• Planned and coordinated Steljes and client involvement in exhibitions and events.• Published content on the company website.

Masters, Marketing And Communications

2:1 Ba (Hons), Graphic Design And Advertising

Diploma, Art Foundation

A Levels, Gcses, Various