Michael Rieck Email and Phone Number
Palm Beach Gardens, FL, US
Michael Rieck's Location
Palm Beach Gardens, Florida, United States, United States
Michael Rieck's Contact Details
Michael Rieck work email
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Michael Rieck personal email
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Michael Rieck phone numbers
About Michael Rieck
-Distributor Management / Sales Strategy -Sales force management-Union Negotiation-Marketing Platform execution-Strategic brand rollout planning-Inventory/supply chain management -Pricing/profitability forecasting and strategy
Michael Rieck's Current Company Details
Michael Rieck Work Experience Details
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Senior Vice-President And General ManagerPlatform OnePalm Beach Gardens, Fl, Us
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Senior Vice-President/General ManagerPlatform One Feb 2023 - PresentFounded Platform One on behalf of The Ardent Company as a regional sales platform for emerging brands. Responsible for the management of 3 cutting edge founder led portfolios: -Mommenpop, a Napa Valley wine based Aperitif-NON-USA a non-alcoholic wine alternative-New York Distilling Brands, Jaywalk Rye and Dorothy Parker GinCore accomplishments include:-Hiring and training a top tier sales team for CA and NY -Establishing a national agreement with Southern Glazers Wine & Spirits-management of all pricing, gross profit and programing -Successful launch of brands in CA and NY -Oversight of FLB non-SGWS markets
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Senior Vice President Of Sales North AmericaMiami Cocktail Company May 2019 - Feb 2023-Build and fielded a national salesforce in early 2019-Secured national Distribution with Southern Glazers Wines & SpiritsGrew Brand from a Miami-area brand to over 5,000 accounts/15,000 POD in 2022. Key accounts included: CA-Ralph's Alberson's/Vons/Pavillions BevMo! Total Wine & More Whole Foods MarketsIL-Binny's Whole Foods Total wine FL- ABC, Total Wine & More, The Fresh Market, Whole Foods Markets, Big Daddy Liquor StoresTX- HEB, Whole Foods Markets, Central Market Total Wine & MoreI continue to consult the brand though its transition to Breakthru Beverage and its partnership with Sofia Vergara.
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Vice President SalesStillhouse Spirits Co. Sep 2016 - Dec 2019-Hired, trained and fielded a national salesforce with coverage in all major markets-Managed all sales & field marketing through the Transatlantic division of SGWS Nationally-managed the in most major chains in the US -Managed the brand through its ultimate transition into the Bacardi USA portfolio in Deck 2019
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President/PartnerBlackheath Beverage Group Sep 2012 - Aug 2016Blackheath Beverage Group is a full service Sales and Marketing Company that bridges the service gap between brand owners, distributors and the trade.We currently represent: Atlantico Rums, 50 Bleu Vodka, The Whyte & Mackay Scotch Portfolio, the Duke bourbon ....Spring 44.....Vittone ... More!
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National Sales DirectorDeleon Tequila Oct 2010 - Sep 2012Responsible for Developing a national sales forceExpanded distruibution network from 3 full service distributors to 22Dramatically Grew volume and distribution metrix
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Director Of Field MarketingBacardi Usa Mar 2008 - Oct 2010Responsibilities include:Development and implementation of all marketing activity in Bacardi's largest business unit worldwide Adaptation of national brand concepts to market-specific, actionable plans that reflected the legal, cultural and demographic nature of each region Development of marketing teams at the distributor level to drive the transition to AVQPAP culture Management and development of 6 member team across the countryMajor AchievementsAligned and trained all distributor trade marketing personnel in the AVQPAP modelEstablished a standardized sales planning cycle, coordinating distributor and Bacardi sales teams against specific actionable initiativesCoached and developed team members to actively engage in the sales planning process, insuring that brand values were reflected in every program written by the field Fostered the engagement of Bacardi brand teams with the field marketing team to insure they created actionable plans for the market-placeBuilt strong trust-based relationships with all brand groups, ensuring:Improved communicationMore efficient resource allocationFaster speed to market for programs
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Director Of MarketingEmpire Merchants (Formerly Charmer Industries) Apr 1996 - Mar 2008A division of the Charmer Sunbelt Group, Empire Merchants is the largest and most successful beverage distributor in Metro New York, with revenue of approximately $1billionDirector, On- and Off-Premise Marketing February 2007 - March 2008Responsibilities included: Managing the consumer pull programming for the top suppliers within the Empire Merchants non-Diageo/MH portfolioResearching and identifying unique selling opportunities and activities Creating the fiscal year sales plans including pricing, accounts-sold, volume and secondary selling activity based on mandated brand platformsOverseeing the re-integration and implementation of Focus Marketing C-SG's unique account profiling initiative Managing the implementation of Centiv, Charmer-Sunbelt Groups network-wide graphics initiativeActing as a direct conduit to Charmer-Sunbelt Group's legal team on all compliance issues
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Vice PresidentCharmer Industries-New York Apr 2000 - Jan 2007Responsibilities include managing 5 separate business units within the Charmer Industries' organization;Standard Wine and Liquor (at peak $185MM)Park Avenue Merchants (at peak $35MM)Responsible for the annual creation and execution of the Channel's case and dollar volume, spending budgets and gross profitManaged overall team of 145 persons; Channel team of 10 specialists ; Fine Wine Team of 6 specialists; Marketing team dedicated to creating pull programming Established Field Marketing Team consisting of one Field Marketing Director and two Managers to directly interface with Supplier's Field MarketingAlso managed all associated support systems: trade development, graphics, financial administration, program reconciliation, general administration
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General Sales ManagerCharmer Industries-New York Apr 1996 - Mar 2000Major Achievements:Responsible for creation and set-up of unique Distributor Sales Division catering to top 2,000 New York on-premise accounts. Management of a $35MM business which experienced double-digit growth every year since inceptionDeveloped very detailed account survey (which evolved into Focus Marketing, a major C-SG initiative) which evaluates individual account and customer demographics allowing for very specific programming by supplierSuccessfully handled all Union issues that arise from a progressive-discipline management style
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New York State ManagerSchieffelin & Somerset Jan 1995 - Apr 1996Managed Schieffelin & Somerset Wine & Spirit Sales for both metro and upstate New York, including on and off-premise sales and distribution, programming and pricing as well as sales force incentive programs. -
Account Development Manager/Marketing LiaisonMetro New York Dec 1992 - Jan 1995Major Achievements:Sales liaison to various brand marketing teams, most notably the Tanqueray Gin re-position campaign and the Dewar's White Label mixability initiative Created activation plans based upon Marketing Platforms and AdvertisingWorked with various agencies to develop market-relevant POS, promotions and eventsManagement of new product launches and on-premise promotions for upscale brands such as Hennessy Cognac, Ruffino, Johnnie Walker and Simi Winery. Brands experienced significant growth in the marketplace during and otherwise flat period for spirit sales.
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Territory ManagerMargolis Wines & Spirits, Inc Jan 1990 - Jan 1992On- and Off-premise Sales Representative, Philadelphia Metro Area
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Beverage Sales ManagerHershey Hotel, Philadelphia, Pa May 1988 - Jun 1990
Michael Rieck Skills
Trade Marketing
Key Account Management
Marketing
Brand Management
Marketing Strategy
Sales
Wine
Alcoholic Beverages
Pricing
Beverage Industry
Sales Operations
Key Account Development
Distributed Team Management
Strategy
Market Planning
Account Management
Event Management
Sales Management
Brand Development
Management
Distributors
Shopper Marketing
Food
Product Development
Merchandising
Marketing Management
National Accounts
Leadership
Sales Force Development
Territory Management
Collective Bargaining
Business Planning
Champagne
Consumer Products
Budgets
Fmcg
P&l Management
P&l
Budgeting
Income Statement
Food And Beverage
Michael Rieck Education Details
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Drexel University/University Of ConnecticutEconomics -
Schuylkill Haven High SchoolHigh School
Frequently Asked Questions about Michael Rieck
What company does Michael Rieck work for?
Michael Rieck works for Platform One
What is Michael Rieck's role at the current company?
Michael Rieck's current role is Senior Vice-President and General Manager.
What is Michael Rieck's email address?
Michael Rieck's email address is mi****@****ail.com
What is Michael Rieck's direct phone number?
Michael Rieck's direct phone number is +120320*****
What schools did Michael Rieck attend?
Michael Rieck attended Drexel University/university Of Connecticut, Schuylkill Haven High School.
What are some of Michael Rieck's interests?
Michael Rieck has interest in Cooking, Exercise, Investing, Outdoors, Electronics, Home Improvement, Reading, Music, Sports, Automobiles.
What skills is Michael Rieck known for?
Michael Rieck has skills like Trade Marketing, Key Account Management, Marketing, Brand Management, Marketing Strategy, Sales, Wine, Alcoholic Beverages, Pricing, Beverage Industry, Sales Operations, Key Account Development.
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