Michael Rueckert Email & Phone Number
Who is Michael Rueckert? Overview
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Michael Rueckert is listed as Founder at Centium AI, a company with 69 employees, based in Salt Lake City, Utah, United States. AeroLeads shows a matched LinkedIn profile for Michael Rueckert.
Michael Rueckert previously worked as Director of Marketing at Grand America Hotels & Resorts and Director of Marketing at Snowbasin Resort. Michael Rueckert holds Bachelor’S Degree, Strategic Communication & Business from University Of Utah.
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About Michael Rueckert
Michael Rueckert is a dynamic marketing leader with over 10 years of success driving growth in the sports, outdoors, and tourism industries.He is an executive at Grand America Hotels and Resorts, overseeing all areas within marketing for Snowbasin Resort (Huntsville, UT), Westgate Hotel and AquaVie Health and Wellness Club (San Diego, CA), and Little America Hotel (Flagstaff, AZ). This cross-functional team and agency oversight includes digital, brand, strategy, PR, sales & revenue.Michael has been Director of Marketing at Snowbasin since 2019, where they have seen industry leading growth. Under his leadership, Snowbasin has grown immensely in awareness, rising from No. 30 to No. 1 in consumer preference rankings. In 2024 he was named Marketing Disruptor of the Year by Utah Business, and Senior Leader of the Year by Snowbasin Resort after driving transformational growth. His 'Go North' campaign was named Best Outdoor Advertising Campaign by Utah Business and Best of Marketing by Ski Area Management. Prior to Snowbasin, Michael was the Associate Director of Marketing and Fan Experience at the University of Utah. Under his oversight, Utah Football sold out 57-straight games and embarked on an $80 million stadium expansion, and Utah Gymnastics set NCAA records as the highest-attended women's team in all of college sports. As a student at University of Utah, he was President of their top-ranked student section before graduating in Strategic Communication and Business. He remains connected to academia as an Adjunct Professor in the No. 38 ranked David Eccles School of Business, teaching a marketing course he designed for sports, outdoors, and tourism marketing. Michael is passionate about health and fitness, technology, the outdoors, and business. In his free time, you can find him traveling to the ocean or researching the next stock to invest in.
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Michael Rueckert work experience
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Director Of Marketing
Current- Oversight spans four properties including Snowbasin Resort (Huntsville, UT), Westgate Hotel and AquaVie Health & Wellness Club (San Diego, CA), and Little America Hotel (Flagstaff, AZ).
- Lead cross-functional teams and agencies, focused on digital, brand, strategy, PR, sales & revenue.
- Execute comprehensive product marketing campaigns across all B2C and B2B business lines, including rooms, retail, tickets, restaurants, lessons, spa, rentals and corporate sales.
- Provide strategic direction and executive management as a key member of the Senior Leadership Teams.
- Highly analytical leader, owning measurement and reporting to drive a culture of data-driven decisions.
Director Of Marketing
Current- Led the highest visitation growth of ski resorts in Utah, providing a significant rise in EBITDA.
- Led digital marketing transformation, driving omni-channel success with large growth in e-commerce.
- Redefined Snowbasin’s brand & improved perception, climbing from No. 30 to No. 1 in consumer preference rankings.
- Provide strategic direction and resort management as a key member of the Senior Leadership Team.
- Implement comprehensive campaigns and lead product marketing, including retail, tickets, restaurants, lessons & rentals.
- Grow and manage resort partnerships, including Salomon, Mammut, Helly Hansen, Ikon Pass and Coca Cola.
Adjunct Instructor
CurrentDesigned curriculum and instructed the first Sports Marketing 4780 course at the No. 38 ranked David Eccles School of Business. Learnings are focused in sports, outdoors and tourism industries with exposure to products, athletes, teams, brands, sponsors and resorts.Feedback was unanimous with 100% highly recommending the course. Following this high.
Marketing Consulting & Production
CurrentOversaw marketing and/or event experience for the following organizations:ESPN Events: 2024Pac-12 Gymnastics Championships: 2019-2022Maverik Center Best of Utah: 2020-2022Alliance of American Football: 2019USA Gymnastics Championships: 2018-2019I additionally served as chairperson for the Ski Utah marketing committee and have provided consulting work in.
Associate Director Of Marketing
- Led marketing and brand strategy for Football & Gymnastics programs, driving significant growth in revenue, attendance, apparel sales, partnerships, awareness and fan experience.
- Co-developed merchandise & apparel lines with Under Armour, increasing licensing revenue by 45%.
- Ranked in the Top 5 for College Football attendance with 102% capacity filled, selling out 57-straight games.
- Partnered with esports team on brand connection as the first varsity program among universities.
- Set multiple NCAA Gymnastics attendance records from 2015-2018. Led all NCAA women’s sport programs.
- Managed development program; hiring & mentoring a team of 25 young professionals.
Olympic Sports Marketing Coordinator
Marketing Intern
President
Colleagues at Centium AI
Other employees you can reach at grandamericahotelsandresorts.com. View company contacts for 69 employees →
Kimberly Pollei
Colleague at Centium Ai
Bountiful, Utah, United States, United States
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Spencer L.
Colleague at Centium Ai
Salt Lake City Metropolitan Area, United States
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Anelise Trieb
Colleague at Centium Ai
Park City, Utah, United States, United States
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Nathalie G.
Colleague at Centium Ai
Salt Lake City, Utah, United States, United States
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TJ
Tanner John
Colleague at Centium Ai
Salt Lake City, Utah, United States, United States
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CC
Chris Crossman
Colleague at Centium Ai
Salt Lake City Metropolitan Area, United States
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SF
Scott French
Colleague at Centium Ai
Salt Lake City, Utah, United States, United States
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CO
Chad Oscarson
Colleague at Centium Ai
Salt Lake City, Utah, United States, United States
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AM
Andy Martin
Colleague at Centium Ai
Park City, Utah, United States, United States
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MS
Michelle Sizow
Colleague at Centium Ai
East Glacier Park, Montana, United States, United States
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Michael Rueckert education
Bachelor’S Degree, Strategic Communication & Business
Adjunct Instructor, David Eccles School Of Business
Frequently asked questions about Michael Rueckert
Quick answers generated from the profile data available on this page.
What company does Michael Rueckert work for?
Michael Rueckert works for Centium AI.
What is Michael Rueckert's role at Centium AI?
Michael Rueckert is listed as Founder at Centium AI.
Where is Michael Rueckert based?
Michael Rueckert is based in Salt Lake City, Utah, United States while working with Centium AI.
What companies has Michael Rueckert worked for?
Michael Rueckert has worked for Centium Ai, Grand America Hotels & Resorts, Snowbasin Resort, University Of Utah - David Eccles School Of Business, and Espn Events, Pac-12 Conference, Usa Gymnastics, Alliance Of American Football.
Who are Michael Rueckert's colleagues at Centium AI?
Michael Rueckert's colleagues at Centium AI include Kimberly Pollei, Spencer L., Anelise Trieb, Nathalie G., and Tanner John.
How can I contact Michael Rueckert?
You can use AeroLeads to view verified contact signals for Michael Rueckert at Centium AI, including work email, phone, and LinkedIn data when available.
What schools did Michael Rueckert attend?
Michael Rueckert holds Bachelor’S Degree, Strategic Communication & Business from University Of Utah.
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