Principal
CurrentLead a firm specializing in developing and implementing direct marketing communications and programs for clients designed to build brand awareness, engage consumers, and drive sales. Results: Deliver $500k+ in revenues annually. Cultivate client relationships. Results: Built long-term collaborations with clients in the Pharmaceutical, Financial Services, Non-Profit, and Academic industries and delivered superior products as evidenced by high-levels of client retention. Assess client… Show more Lead a firm specializing in developing and implementing direct marketing communications and programs for clients designed to build brand awareness, engage consumers, and drive sales. Results: Deliver $500k+ in revenues annually. Cultivate client relationships. Results: Built long-term collaborations with clients in the Pharmaceutical, Financial Services, Non-Profit, and Academic industries and delivered superior products as evidenced by high-levels of client retention. Assess client needs, as well as develop and implement customized advertising and promotional direct mail campaigns. Lead cross-functional integration with Creative and Production teams to coordinate design and production schedules. Results: Maximized efficiencies, increased ROI, and generated additional revenues through strategic resource allocation. Negotiate with external vendors to source, design, and produce marketing and communications materials. Oversee fulfillment operations. Results: Enhanced infrastructure to streamline process and reduce costs. Liaise with United States Postal Service to ensure all client mailings comply with U.S. Postal regulations. Manage purchase orders and logistics related to client billings. Show less