As an Amazon PPC Specialist at Amazon.com, I have the mission to increase the brand awareness and sales of our products through effective and creative advertising campaigns. I have over 7 years of experience in asset management, customer relations, and online marketing.In my current role, I use my skills in PPC, advertising, graphics, and influencer marketing to create and manage campaigns for Amazon Posts, Amazon Live, and Amazon Influencer Program. I also collaborate with various teams and functions within the company to ensure customer satisfaction and timely delivery of services. Some of my achievements include increasing the conversion rate by 35%, generating over 1000 leads, and partnering with multiple online influencers. I am passionate about learning new trends and technologies in the online marketing field, and I always strive to deliver high-quality and innovative solutions for our customers.
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Billing Specialist | Asset Management SpecialistLexmark Sep 2016 - Dec 2023Cebu, Central Visayas, PhilippinesResponsible for interfacing with customers.▪ EMEA (2 years); North America (5 years)▪ Develops and maintains positive customer relations and coordinates with various functions within the company to ensure customer requests are handled appropriately and in a timely manner.▪ Actively manage customer asset data in the Asset Relationship Management System (ARMS) to support the timely delivery of printer consumables to MPS customers▪ Generate timely and accurate billing details for monthly invoice generations▪ Deliver above satisfactory performance regularly on the preset Key Performance Indicators for Quality, Ticket/Transaction Timeliness, MMR percentage, and Invoice generation Timeliness▪ Support customer account rollouts and integration into the Lexmark MPS model where tasks include asset data verification, system uploading, agreement and entitlement association, execution of special handling instructions▪ Ensure that contractual compliance is maintained for managed accounts in all day-to-day transactions and work with Geography counterparts for continued services during amendment phases (new models added, price changes, expansion of managed assets)▪ Perform regular proactive maintenance actions to ensure managed accounts will have data accuracy, including the use of the Worldwide Asset Follow-up Report (WW AFUR)▪ Regularly update warranty entitlement data according to the account Managed Print Services (MPS) contract▪ Communicate with Geography counterparts to follow through on deliverables for asset management or invoice approval▪ Support special customer requirements in terms of Asset Management (ARMS integration) and successfully implement resolutions to escalations or improvements where necessary▪ Adhere to the documented processes for Lexmark’s Distributed Fleet Management (DFM) Asset Management▪ Identify and escalate process gaps and opportunities for improvementAttend managed print service meetings where appropriate -
E-Commerce Marketing Specialist | AmazonAmazon.Com Sep 2022 - Nov 2023United States▪ Amazon PPC Specialist▪ Successfully managed a six-figure Amazon private label account. The responsibility was to maintain high sales and low ACOS, improve conversion rates through bulk operations, successfully optimize and execute ad campaigns, and conduct thorough keyword research.▪ Create high-quality and engaging graphics, images, and captions for the scheduled Amazon Post.▪ Successfully gathered and collected details on online influencers from TikTok, Instagram, YouTube, and Pinterest using a third-party app or tool and an Amazon Influencer program. Send them an email to partner with the brand and create a video using the free product sent to them.▪ Keyword Research and Optimization▪ Campaign Creation and Optimization▪ Bid Management and Optimization▪ A/B Testing▪ Competitive Analysis and Strategy▪ Helium 10 for Keyword Research▪ Regularly review search term report -
Coordinator IntradayConvergys Nov 2010 - Dec 2015Cebu, Central Visayas, PhilippinesTask and Responsibilities:▪ Performs multi-tasking in real-time monitoring, updates, daily performance report, and floor management. ▪ Ensure, in collaboration with Floor Leaders and RPM/Schedulers, accurate and timely agent schedules. ▪ Weekly schedule review for Line adherence & Average speed of answer purposes ▪ Plotting of schedules for agents, trainees, floor support and team leads. ▪ Organizing seat plan and managing seat capacity. ▪ Handles orientation for new hire agents about scheduling process. ▪ Focus on real-time/intraday agent productivity, performance exceptions and schedule adherence in collaboration with the command center. ▪ Coordinate trouble tickets and escalate tool issues as required. ▪ Work with the Floor Leader/Team Leaders to ensure accurate and timely schedules are available to the agents.▪ Effectively use technology, tools, and other floor management resources to optimize client service levels and program economic performance. ▪ Manage intraday client, program, or line of business performance to meet or exceed contractual requirements. ▪ Initiate and execute plans for unusual volume or agent availability situations including the movement of agents in CMS (queue/line management). ▪ Point of contact for system administration for the agents and for opening/following up on trouble tickets to ensure all tickets are resolved.
Michael Sevilla Education Details
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Electrical, Electronics And Communications Engineering
Frequently Asked Questions about Michael Sevilla
What is Michael Sevilla's role at the current company?
Michael Sevilla's current role is Data Analyst | Workforce Manager | Excel Advance | VBA | Macro and PowerBI.
What schools did Michael Sevilla attend?
Michael Sevilla attended Cebu Institute Of Technology.
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