Michael Sim Email & Phone Number

Singapore

• Wholesales of spirits, specialising in whiskies• Managing wholesers and trade partners in domestic• Export sales to Indonesia, Thailand, Myanmar, Vietnam and Phillipines, develop new markets in the region• Organise wine and spirits tasting events and perform as a Speaker and Educator• Set up retail E-commerce B2C sales via platforms• Handle sales and marketing to HNWI for Shinano collectibles• Manage the sales and marketing team of Singapore• Arrange marketing activities, from sales focus to branding activities

Singapore

• Organise direct sales and marketing activities to retail and corporate clients• In charge of the sales and marketing team • Personal sales to corporate and sourcing for private clients solely HNWI (Record top sales in the company)• Organise wine and spirits tasting events with sales focus, as speaker and educator• Organising The Whisky Ambassador training program and also lecturing the class

• Start up the company from scratch. • Lead a Sales team of 15 and operation team of 4• Sell to B2B trade customers, cooperate and HNWI• Handle procurement, import and export logistics

• Head the B2B sales team of 6, to sell alcoholic beverages (wines, Japanese sake and whisky) for B2B & retail• Procure and import alcoholic drinks to sell in the 40 retail outlets as well as for B2B• Conduct product knowledge training for outlets’ Managers and Staff • Set various pricing (B2B, B2C and outlet) for new products, especially products that are directly imported• Organise events for product launch or special campaigns• Maintain good customers relation and create a regular client base in respective outlets• Set up new outlets or change concept in keeping up to trend

Singapore

• Sell wines (Japanese Sake & Shochu) in bulk to customers or on premise • Maintain good customers relations and create a regular client base• Source vendors and negotiate fair contracts for supplies , all procurement• Improve profitability by streamlining costs and optimizing prices from material cost to labour cost• Maintain high standard of quality through continuous reviews of products and service• Hire and train all staff in outlets

Singapore

• Lead and manage a direct sales team of up to 150 Associates• Lead team to meet or exceed their monthly sales targets while delivering exceptional client service• Personal sales of high value development sites• Conduct company level training from group classes of 40 to lecturing 1200 associates

Singapore

• Handle accounts of retail and high networth customers, from sourcing to maintaining the accounts• Trade equities (Singapore and regional) on behalf of customer