Michael Sim Email & Phone Number

Singapore

• Wholesales of spirits, specialising in whiskies
• Managing wholesers and trade partners in domestic
• Export sales to Indonesia, Thailand, Myanmar, Vietnam and Phillipines, develop new markets in the region
• Organise wine and spirits tasting events and perform as a Speaker and Educator
• Set up retail E-commerce B2C sales via platforms
• Handle sales and marketing to HNWI for Shinano collectibles

Singapore

• Organise direct sales and marketing activities to retail and corporate clients
• In charge of the sales and marketing team
• Personal sales to corporate and sourcing for private clients solely HNWI (Record top sales in the company)
• Organise wine and spirits tasting events with sales focus, as speaker and educator
• Organising The Whisky Ambassador training program and also lecturing the class

• Start up the company from scratch.
• Lead a Sales team of 15 and operation team of 4
• Sell to B2B trade customers, cooperate and HNWI
• Handle procurement, import and export logistics

• Head the B2B sales team of 6, to sell alcoholic beverages (wines, Japanese sake and whisky) for B2B & retail
• Procure and import alcoholic drinks to sell in the 40 retail outlets as well as for B2B
• Conduct product knowledge training for outlets’ Managers and Staff
• Set various pricing (B2B, B2C and outlet) for new products, especially products that are directly imported
• Organise events for product launch or special campaigns
• Maintain good customers relation and create a regular client base in respective outlets

Singapore

• Sell wines (Japanese Sake & Shochu) in bulk to customers or on premise
• Maintain good customers relations and create a regular client base
• Source vendors and negotiate fair contracts for supplies, all procurement
• Improve profitability by streamlining costs and optimizing prices from material cost to labour cost
• Maintain high standard of quality through continuous reviews of products and service
• Hire and train all staff in outlets

Singapore

• Lead and manage a direct sales team of up to 150 Associates
• Lead team to meet or exceed their monthly sales targets while delivering exceptional client service
• Personal sales of high value development sites
• Conduct company level training from group classes of 40 to lecturing 1200 associates

Singapore

• Handle accounts of retail and high networth customers, from sourcing to maintaining the accounts
• Trade equities (Singapore and regional) on behalf of customer