Michael Smith Email & Phone Number

Duluth, Mn, Us

Duluth, Mn, Us

Houston, Tx, Us

Responsible for driving the growth of Stage Stores' OmniCommerce business by partnering with all internal stakeholders to unify our online and stores to create a seamless retail experience for our customers. Areas of direct responsibility include eCommerce - including P+L and road-map, Website Operations and User Experience, Digital Marketing team, Drop-Ship Management team, Product Content/Copy-writing teams.

Akron, Oh, Us

- Recruited to comprehensively redesign, manage and grow the enterprise’s four (4) transactional eCommerce web sites. - As Sterling’s first VP of eCommerce, lead a cross-functional team working with a heavily matrixed organization, including merchandise buyers, inventory and vendor management teams, marketing and creative teams, IT, Supply Chain and Customer Care teams- Responsibilities include:• P+L responsibility for growing eCommerce Gross Demand Sales from $48MM to $224MM+ • Built-out and lead an eCommerce team of 21 associates, who are responsible for managing the enterprise’s eMail, SEM/SEO, Affiliate marketing, CSE, Display-Re-Targeting-PLA ads, Mobile marketing, SMS/MMS marketing, Digital catalogs, Site-to-Store integration with our 1400 stores, Site operations and content management, Project management programs. • Partner and collaborate with internal stakeholders to establish clear governance rules for managing, planning and reporting on the enterprise’s eCommerce business. • Creation of numerous new KPI dashboards to provide clear visibility to Senior Management of all web sites’ performance metrics• The creative redesign and upgrade of the web sites onto WSC-7. • The selection of a brand new content management system (CMS) that is compatible with WCS-7• The successful launch of new mobile sites and new tablet sites for customers, and a dedicated in-store platform for store associates• Successful pilot of a new SMS in-store/in-mall beacon technology program• Launch of the enterprise’s by-brand Social Media presence• Development, launch, and maintenance of a customer-facing, information-based non-transactional web site for the enterprise’s business – JewelryWise.com• Currently leading a RFP for a new Digital Agency of Record

Mountain View, California, Us

Responsible for all retail-specific marketing at Channel Intelligence. As an retail industry-leading technology and marketing services company, CI leverages a proprietary database with over 400MM consumer products to help retailers and manufacturers make their products and services easier for consumers to find and buy online and offline

Atlanta, Georgia, Us

Recruited by Home Depot.com CEO to manage and grow The Home Depot’s eCommerce business, and manage a team of 147 associates. Comprehensively responsible for managing the seamless integration of the corporation’s store merchandising and marketing strategy with its eCommerce footprint in the marketplace. Including eCommerce merchants, inventory and vendor management teams, affiliate marketing and shopping team, eCommerce marketing and creative teams, and digital content team. o Increased Gross Demand Sales by +17.8% and Increased Gross Margin +9.9%; o Reduced non-merchandising expenses by -19.4%o Increased site visits by +21.2%, Unique site visits by +33.7% and Page views by +14.2%o Increased site conversion rate by +10.3%, eCommerce orders by +30.8% and AOV by +5.5%o Increased online ‘live chat’ by +7.6% o Reduced ecommerce returns by -11.1%

Atlanta, Georgia, Us

In 2007/2008 served a dual role as General Manager of Home Depot’s 500MM+wholesale division, Your Other Warehouse, based in Baton Rouge, LA o Had full P&L responsibility for managing all aspects of the YOW business unit that serves more than 10,000 independent eCommerce and brick and mortar wholesale businesses, as well as serving as an internal source serving the retail special order plumbing program at 2,200+ Home Depot retail stores. o Was responsible for 48 direct reports, including buyer teams responsible for international private-label product development and domestic branded merchandising, a marketing team, human resources, an internal wholesale sales team and third-party sales reps, as well as dotted-line reporting relationships with Finance, Call Center and Supply Chain.

Austin, Tx, Us

- Recruited to join a venture capital company specializing in reverse logistics services for ecommerce and catalog retailers. Responsible for meeting with c-level retail executives to develop strategic business and retail returns management solutions using business analytics and retail best practices. - Frequent board member, speaker, presenter, and panelist at: o National Conference of Operations and Fulfillment – Board Membero National Postal Forum, USPS – Panelisto Reverse Logistics Conference and Expo – Speaker / Presenter

New York, New York, Us

Reported directly to the President/CEO to help lead the turnaround of Spiegel an $800.0 million retailero Divisional Vice President and General Manager 2000-2002o Divisional VP Business Operations and Imports 1998-2000 o Catalog and eCommerce Merchandising and Operations Direct 1997-1998 o Catalog and eCommerce Merchandise Manager 1993-1997 o Sr. Buyer, Spiegel Catalog 1991-1993o Buyer, Spiegel Catalog 1989-1991