Director, Digital Transformation North America
Current
May 2020 - Present
AeroLeads people directory · profile
Michael Spahn Email & Phone Number
Director @ Bacardi | Disruptive Strategy, Marketing Automation, Business Strategy
at
Bacardi
2 work emails found
@bacardilimited.com
3 phones found area 441
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Director @ Bacardi | Disruptive Strategy, Marketing Automation, Business Strategy
Location
Miami-Fort Lauderdale Area, United States
Who is Michael Spahn? Overview
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Quick answer
Michael Spahn is listed as Director @ Bacardi | Disruptive Strategy, Marketing Automation, Business Strategy at Bacardi, based in Miami-Fort Lauderdale Area, United States. AeroLeads shows a work email signal at bacardilimited.com, phone signal with area code 441, and a matched LinkedIn profile for Michael Spahn.
Michael Spahn previously worked as Director, Digital Transformation North America at Bacardi and Global Digital Marketing Services Manager at Bacardi. Michael Spahn holds Other; Certificate In Disruptive Strategy from Harvard Business School Online.
Company email context
Email format at Bacardi
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{first}.{last}@bacardilimited.com
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AeroLeads found 2 current-domain work email signals for Michael Spahn. Compare company email patterns before reaching out.
Profile bio
About Michael Spahn
At the forefront of Bacardi's digital revolution in North America, my role as Director of Digital Transformation intertwines strategic leadership with innovative marketing technologies. The past four years have been pivotal in enhancing our digital presence across multiple platforms, leveraging my expertise in business strategy and marketing automation.Previously, as Global Digital Marketing Services Manager at Bacardi, I led a significant website relaunch, integrating e-commerce and CRM systems to elevate user experiences. This tenure refined my competencies in digital strategy and SEO, contributing to a cohesive and dynamic online brand identity. Our team's collective efforts have resulted in a robust, consumer-centric digital ecosystem.
Listed skills include Project Management, Fmcg, Business Process, International Project Management, and 13 others.
Current workplace
Michael Spahn's current company
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7 roles · 26 years
Michael Spahn work experience
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Global Digital Marketing Services Manager
- Program Manager for re-launch and re-design of all Bacardi Group brand websites (20 brands in up to 15 countries each) by using a standardized template approach including UX, Campaign- and Promotions Management, CRM, E-commerce, Social Media integration, SEO optimization, localization, measurement and analytics- Managing and supervising 5 web agencies for creative, development, translation, hosting and CRM in US, UK, Russia and India- Implementing a Global ticketing solution for all Bacardi Brand Homes / Visitor Centers (5 countries)- Implementing a Global Consumer Care solution (“Contact Us”) along the full product lifecycle from requirement gathering, Design, technical solution, test, roll-out. Managing tech partner and consumer care service provider in US and Netherlands
Jan 2015 - May 2020
Sap Deployment Manager Europe
- Led the implementation of SAP in 6 distribution companies and 3 plants within Europe- Managed project timelines, budget, scope, risk, and internal and external third party resources- Project Lead for Global SAP stabilization and enhancement projects- Project Lead for SAP Global Finance Project- Set up of IT PMO methodology and standards for upcoming geographical and functional expansion of SAP System
May 2011 - Dec 2014
Sox Compliance Manager Europe
- Managed and coordinated the SOX implementation and compliance for 17 BACARDI companies in the EMEA region- Supervised work of local SOX compliance managers in these territories- Designed internal controls for SOX compliance for SAP rollout of Project Spirit- Defined project plans and monitored quarterly status reporting from compliance managers for timeliness and progress of deliverables- Coordinated the work of external auditors PwC
Oct 2007 - Apr 2011
Marketing Controller & Finance Project Manager
- Project lead for the implementation of a web-based T&E software (Business Process Outsourcing (BPO) project)- Project lead for the implementation of a web-based software solution for vendor invoices (BPO project)- Set up Transfer Pricing Documentation for BACARDI Germany following local tax requirements- Analyzed Brand P&Ls, monitored A&P budgets- Created financial models for new product launches- Prepared Budget, Latest Estimates and Strategic Reviews for both Group and Agency products
Jan 2006 - Oct 2007
Consultant Risk Advisory Services
- Project lead for financial and operational Internal Audits in various business sectors and industries- Business process analysis, evaluation and re-design- Provided consultative expertise in project management
Oct 2003 - Dec 2005
Assistant Strategic Marketing
- Co-Author of future studies using scenario planning methods for German companies (cross-section analysis)- Project coordination and journalistic duties for major book project (economic outlook for Germany in 2015)- Project coordination for future studies using scenario planning methods for healthcare and beer industry- Collaboration in peer-review workshops- Information and data research
2001 - 2003
~2 yrs
2 education records
Michael Spahn education
Other; Certificate In Disruptive Strategy
Harvard Business School Online
Master'S Degree, Business Administration And Management, General
Goethe University Frankfurt
FAQ
Frequently asked questions about Michael Spahn
Quick answers generated from the profile data available on this page.
What company does Michael Spahn work for?
Michael Spahn works for Bacardi.
What is Michael Spahn's role at Bacardi?
Michael Spahn is listed as Director @ Bacardi | Disruptive Strategy, Marketing Automation, Business Strategy at Bacardi.
What is Michael Spahn's email address?
AeroLeads has found 2 work email signals at @bacardilimited.com for Michael Spahn at Bacardi.
What is Michael Spahn's phone number?
AeroLeads has found 3 phone signal(s) with area code 441 for Michael Spahn at Bacardi.
Where is Michael Spahn based?
Michael Spahn is based in Miami-Fort Lauderdale Area, United States while working with Bacardi.
What companies has Michael Spahn worked for?
Michael Spahn has worked for Bacardi and Ernst & Young.
How can I contact Michael Spahn?
You can use AeroLeads to view verified contact signals for Michael Spahn at Bacardi, including work email, phone, and LinkedIn data when available.
What schools did Michael Spahn attend?
Michael Spahn holds Other; Certificate In Disruptive Strategy from Harvard Business School Online.
What skills is Michael Spahn known for?
Michael Spahn is listed with skills including Project Management, Fmcg, Business Process, International Project Management, Business Intelligence, Project Planning, Fast Moving Consumer Goods, and Digital Marketing.
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