Michael Sperry Email and Phone Number

It doesn't take a genius to know how dramatically the media landscape has changed in the last decade. The resulting consumer behavior can prove baffling to marketers. Embracing this brave new world is the only way forward, but it takes something extra; a complex stew of insight, originality, relevance, and creativity. That's what One Degree brings to this constantly-shifting, rapidly-moving marketing fun house.We think about it this way (hence, our name): At 211 degrees, water is just very hot water. At 212 degrees, that same water boils. One extra, seemingly insignificant degree. But it’s the one that initiates water’s transformation from liquid to gas.Same holds true for cooking up marketing and shaping a brand identity that not only reaches your audience, but does so in ways that generate consumer action. Today, results requires a transformation—a change in “state”—as well. This is where One Degree excels.Our strong suit is developing or revamping brand identities, beginning with their strategic underpinnings, then guiding this through their application to any number of messaging vehicles, including the extension of the brand essence into the voice, look and conceptual elements of larger, outward-facing marketing efforts, from the Web to traditional media.We believe in the sanctity of strategy—one clearly defined, simple, and unique to a company's soul. We also believe in the highly-undervalued power of good design, and the very real business advantage it can create. These beliefs, combined with a long history in traditional advertising and design, and early enthusiasm for new media, help our clients realize a state change in profitability. CLIENTSEpic Sciences, Mediterraneo Design Build, Fisk Alloy, The Turek Clinic, Hillsborough Concours d'Elegance, Joe's Bleachers, Senturus, AODocs, Casa Querencia, Hewlett Packard, Zane MacGregor

Since the beginning of my career, I've worked as a freelance art director and designer—on small projects while on staff, and on larger projects between agency assignments. A partial list of clients follows.CLIENTS:Cisco, Genentech, Ameritech, Crystal Geyser, Digital, Fujitsu, Heileman Brewing, Intel, Lindsay Olives, Merck, Microsoft, Nike, Novell, Omark Industries, Oregon Medical Laboratories, Pacific Power, The City of Portland Waterworks, Red Lion Inns, Rosarito, Route One, Sun Sweet, TAI, Tektronix, Tri-Met (Portland Oregon's public transit system), Wacom

Small, full-service agency and production company specializing in integrated advertising and the development and production of branded content.CLIENTS:Fireman's Fund, Innovative Interfaces, Michigan Technological University, Pay By Touch, Pinnacle Systems, RSCVA (Reno/Sparks Convention & Visitor Authority) Skyy Vodka

Full service advertising agency.CLIENTS:Charles Schwab, Cobalt Computer, CyberSource, Emile's Restaurant, e-Vault, I-Beam, Intel, iPivot, PhysicianAccess.com, San Jose Giants

Full service advertising agency, specializing in B2B and consumner technology advertising.CLIENTS: Computerworld Magazine, Cypress Semiconductor, Global Center, Internex, Kensington, National Semiconductor, Redneck Earl's, Red Herring Magazine, Simple Technologies, The San Francisco Public Library, Vario, VeriPhone, Xilinx

Group Creative Director on Sun Microsystems, with additional work on the California Lottery and Sprint.

Associate Creative Director working in the FCB/tech group.CLIENTS:Epson, Macromedia, National Semiconductor, Tandem Computer