Michael Tomao Email & Phone Number

New York, Ny, Us

New York, United States

-Provide admin/systems support to the buying teams under assigned clients-Develop a working knowledge of client’s goals, guidelines and strategies-Perform basic buying functions as instructed by your buyers-Prepare stewardship of all buys and stay current with all department tools and research-Review and maintain approved make goods and input into buy system-Review with buyers all billing discrepancies and resolve in a timely manner-Set-up and maintain any required reports as directed by buyer or Supervisor-Deliver post-buy reports to clients with the support of Buyer and Supervisor-Work with buyers to learn buying and negotiation skills-Work with network partners to understand the offerings of different vendors in the video space

Boston, Massachusetts, United States

-Collaborated with a team to serve as a brand strategist for improving an under-performing local Boston start up called Hire Haven, which was specialized in home repair projects. -Organized a digital strategy to present to Hire Haven in which recommendations were made regarding: SMART goals; hero, hub, and hygiene efforts; social media branding; SEO and site optimization; and overall brand image/ development. -Offered a compelling brand narrative to push Hire Haven forward that set a central focus on users' experience throughout their customer journey.

Dubai, United Arab Emirates

-Launched a potential marketing campaign with a diverse team for Ferrero to employ in the GCC market for a primary consumer audience comprised of local UAE Muslim mothers.-Contributed to a new brand development and concept creation strategy by incorporating Ferrero's special digital and OOH branding into the campaign.-Studied consumer behavior patterns regarding purchase behavior and examined market research in depth to gain a deeper understanding of the shopping patterns of the targeted audience.-Recommended several marketing strategies for Ferrero to better position the chocolate for the GCC market.-Presented the work to a panel of Ferrero representatives for feedback and insight. -Please see the link for the video presentation: https://youtu.be/PTZT_IYbiow

Dubai, United Arab Emirates

-Carried out a virtual reality consulting project for HTC with a multinational team.-Designed a potential campaign for HTC by developing a new brand image and audience. -Researched HTC's VR product and suggested implementing the product in the Rwandan prison system to reduce recidivism by offering a practical learning experience to inmates through HTC VR products.-Participated in a group presentation pitching the idea to a visiting member of the Board of Directors.-Please see here for the presentation: https://youtu.be/77Mn4-pCsLA

Uae

-Submitted a brief marketing proposal for Volkswagen independently to solve a mobility issue.-Wrote a concise report outlining ideas focusing on a unique brand horizontal extension and new brand message.-Planned ideas such as an audio stargazing feature and proposed the use of a carbon dioxide absorbing material in their vehicles to become more sustainable for an environmentally friendly consumer audience.-Conducted research into competitors such as Rolls Royce and read through Scientific American to learn more about carbon dioxide absorbing materials.

Staten Island, Ny

-Assisted with marketing projects by researching data, information, and statistics for FerryAds' projects.-Developed a deep understanding of print and OOH advertising. -Cold called prospective clients to promote the benefits of using FerryAds advertising.-Wrote sample persuasive proposals for clients speaking about the advantages of using FerryAds to reach mass audiences of both tourists and residents of New York City.

Master Of Science - Ms, International Business

Bachelor Of Arts - Ba, Psychology

Master'S Degree, International Marketing