Michael Usai Email & Phone Number

Australia

Melbourne, Victoria, Australia

DIGITAL/BRAND MARKETING*Lead the development of Digital Marketing Campaigns utilising key digital channels including social media, eDM, affiliate marketing and search during key sale periods, product launches and brand Marketing campaigns for all categories. *Manage and brief content for all social media accounts (Facebook & Instagram)*Initiate activities.

Mulgrave, Victoria, Australia

SPONSORSHIP & EVENTS*Manage the Mizuno running ambassador program (Predominantly Running & Triathlon) *Be the main point of contact for athletes, ensure they are up to date with product.*Manage all Mizuno sponsored events, trade shows and conferences *Maintain the event calendar and budget and delegate staffing requirements*Manage Promo Item portfolio –.

Richmond, Victoria

• (Goodyear Autocare, Dunlop Superdealer, Wholesale - Non Aligned Major Accounts Australia & New Zealand)
• Working with the marketing, product, pricing & the legal team on delivering national Campaigns during key selling periods.
• Supporting franchisees & licensees with a variety of Local Area Marketing initiatives to improve brand awareness in the local community.
• Managing assets for the LAM co-op program, revising various LAM materials in the form of TVC, radio, newspaper ads, billboards and POS.
• Scripting & revising audio proofs for national radio campaigns aired on leading commercial stations and branding ads on programs such as AFL trade radio.
• Liaising with our digital agency to complete changes to content on each of the retail banners websites.

Port Melbourne

• Coordinate and produce the company’s monthly national catalogue in a variety of formats
• Prepare creative briefs and provide on going feedback to in-house and external graphic designers for numerous types of marketing material.
• Assist the digital marketing team in the development of the new online store.
• Managing the in store POS material budget during national campaigns.
• Develop and Implement continuous improvements to further enhance the national catalogue.
• Liaise with a team of product managers & assistants to ensure that all catalogue feedback is received and processed efficiently and on time.

Altona North

• Development and implementation of local area marketing plans and strategies
• Communicating with our sports contact list keeping them up to date the with latest news and offers
• Assist in developing and re-designing advertising and promotional flyers & posters
• Database building - research and collect data from various sporting club websites.
• Website general administration & maintenance tasks
• Writing and organising nightly fixtures and game times for umpires and players