Michael Wheeler Email & Phone Number

Pittsfield, Ma, Us

Pittsfield, Massachusetts, United States

Vision Spectra is the fastest-growing trade periodical in North America dedicated to the machine vision market. With 32,000 readers, the magazine delivers news and up-to-date insights on the trends shaping the industry, from neural networks and embedded vision to advancements in robotics and automation. See https://www.photonics.com/Vision/

Pittsfield, Massachusetts Area

I manage content for Photonics Media’s print publications, with direct responsibility for the company’s flagship magazine, Photonics Spectra, the industry’s leading resource on lasers, sensors, and optics, and EuroPhotonics, a quarterly publication covering a broad range of information on photonics technology for the European market. Duties include supervising editors and freelance writers, reviewing and assigning news and features and overseeing content prior to publication.

Berkshire County, Ma

Contracted to write articles, sell sheets, promotional copy, press releases, brochures, and data sheets for high-profile Fortune 500 companies, such as Dow Corning.

Pittsfield, Massachusetts Area

Responsible for global external communications strategy and plans for SABIC’s Innovative Plastics business unit in the Americas region. Partnered with global communications leaders to develop a strong understanding of long-range global growth plans, as well as market trends and customer needs in order to develop external communications programs that contributed to business growth.

Lee, Ma

Directed global communications and public relations strategy for Wave Systems Corp., a publicly traded security software company (NASDAQ:WAVX), with operations throughout North America, Europe and Israel (with the acquisition of Safend in 2011.) During tenure, annual revenues have grown from roughly $3 million to almost $30 million per year (2006-2012). Responsible for annual Corporate Communications budget. Managed all day-to-day activities of U.S.-based public relations firm. Work with EMEA marketing director to coordinate global PR campaigns with agencies in the U.K. and Germany. Developed external communications that include all corporate announcements. Craft media pitches. Oversaw development of contributed byline articles, CEO’s annual letter to shareholders and presentations. Responsible for all rapid response media opportunities, product reviews and media coverage. Recent placements have included CNBC’s “Squawk on the Street” and USA Today, and regular inclusion in leading security publications such as Information Week, eWeek and Network World. Instituted first social media initiatives, with corporate Twitter and LinkedIn accounts. Launched corporate blog Security Matters in 2011, featuring thought leadership postings from corporate executive team. Re-defined corporate messaging platform around authentication and data protection to align with the market demands. Managed Communications Specialist, who is responsible for speaking submissions, award entries, executive bios and drafting select press releases. Played pivotal role as ad hoc member of corporate web team in the overhaul and complete re-design of company’s website (launched in September 2012). Developed analyst relations program.

Editor and chief writer for the company’s award-winning internal communications newsletter. Transformed internal publication into a business-oriented vehicle, earning a “Best of Show” award from the Insurance and Financial Communicator’s Association (IFCA) in 2004.Experience in crisis/executive communications.

Held key editorial responsibilities, managing the technology and business news sections for the company’s flagship publication. Photonics Spectra (100,000+ readership) and regularly contributed news stories to the business and technology sections. Contributed feature-length articles. Earned recognition from the American Society of Business Press Editors, earning bronze awards in ’98 and ’99 respectively. Promoted from Associate News Editor in 1998.

Mba

Ba, English Literature

Education record