Marketing Manager
Current• Assisted in the creation of marketing strategies to achieve company objectives and increase brand awareness in the industry.• Created content for marketing materials, including website copy and social media posts to showcase Blue Collar’s expertise.• Ensure brand consistency across all channels, aligning Blue Collar's message and identity with company values and objectives.• Managed marketing budget, optimizing resource allocation and cost-effective implementation of initiatives of a 50+ employee company.• Coordinate and support industry events and programs to maximize brand exposure and generate leads.