Michaela Drdová Email & Phone Number

Central Bohemian Region, Czechia

Central Bohemian Region, Czechia

Prague

Define the regional MKT plan in achieving regional BP and mkt strategiesResponsibility for the annual regional budget plan Localization of the product/solution marketing materialsCreate promotional programs for Distributors, Resellers and End usersMkt activities - planning, execution, and performance/effectiveness evaluation Collection of regional/country marketing information, like competition, market development etc.Responsible for the execution of brand marketing planManage advertising, PR, mediarelations, eventsDeveloping digital marketing strategies, Social media managementCommunication within the international marketing teamBenefit program

Prague, Czech Republic

Setting and implementation of communication strategiesOnline projects- websites, webdesign, SEO, etc..Marketing planningSetting marketing goals and strategiesAnalysis of the market environmentCooperation with local and foreign partnersDesign and implementation of media planTexts and production of marketing materials,content marketing

Hlavní Město Praha, Česká Republika

Creation and implementation of marketing strategiesMarket analysis, SWOT, PEST analysisCooperation in the management of sales channelsManaging marketing KPIEstablishing and managing product marginsSetting the marketing budgetPricing strategies in cooperation with CFO

Hlavní Město Praha, Česká Republika

Management of marketing activities, reporting directly to company ownerCreating operational marketing plans, responsibility for compliance with the marketing budgetCoordination of marketing activities, generating leadsUpdating and maintenance of the website, online campaigns (PPC)Creating advertising campaignsPR activities- media relations, the internal PR, media analysis, monitoring, corporate magazineProviding market analysisDirect marketing- newsletters, e-messagesDeciding on the look and content of promotional materials entering their creationManaging CRM system, campaigns creationEvaluating the effectiveness of marketing activities

Hlavní Město Praha, Česká Republika

Organization of marketing activities, eventsCreating web contentUpdating marketing product sheetsCreating marketing materials and providing the merchandisingCooperatin with sales teamAdministration

Hlavní Město Praha, Česká Republika

Cooperation with marketing teamDistribution of software productsOrganisation of internal and external trainingsProcessing the documents for accounting Team support administration

Master'S Degree, Marketingová Komunikace

Bachelor'S Degree, Marketingová Komunikace

Střední S Maturitou