Michaela Edwards
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Michaela Edwards Email & Phone Number

Relationship & Marketing Manager at BakeMark
Location: Atlanta, Georgia, United States 5 work roles 1 school
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Current company
Role
Relationship & Marketing Manager
Location
Atlanta, Georgia, United States

Who is Michaela Edwards? Overview

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Quick answer

Michaela Edwards is listed as Relationship & Marketing Manager at BakeMark, based in Atlanta, Georgia, United States. AeroLeads shows a matched LinkedIn profile for Michaela Edwards.

Michaela Edwards previously worked as Product Purchasing Manager at Bakemark and Merchandising Specialist at The Home Depot. Michaela Edwards holds Bachelor Of Science, Business Administration from University Of Bridgeport.

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Email format at BakeMark

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BakeMark

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Profile bio

About Michaela Edwards

With over 12 years of experience across sales, customer engagement, account management, marketing, and relationship management, I have consistently driven business growth and enhanced customer satisfaction. As a Sales Manager, I’ve led teams to exceed revenue targets, while my role as a Customer Engagement Manager allowed me to develop programs that boosted customer loyalty. My experience as an Account Manager has honed my ability to manage key client relationships for long-term success. In marketing, I’ve executed campaigns that increased brand awareness and market share. I’m known for my results-oriented approach, strong communication skills, and ability to lead cross-functional teams to achieve business objectives Acknowledged for developing new programs and marketing campaigns to increase revenue and expand market share within highly competitive environments. Experience ranges across industries, operational areas, agency, B2B, B2C, and on/offline campaign execution.- Strategic planning- Channel Marketing Management- Sales & Product Training- Campaign & project management- Vendor & agency management- Direct mail marketing - Digital marketing- Consumer marketing- B2C marketing- B2B marketing- Social media marketing- Account management/client service- Partnership marketing & strategic alliances- Product launch/market roll out- Cross-functional teams- Event planning- Website development and content- Lead generation and tracking- Sales Force tracking and management

Current workplace

Michaela Edwards's current company

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BakeMark
Bakemark
Relationship & Marketing Manager
AeroLeads page
5 roles

Michaela Edwards work experience

A career timeline built from the work history available for this profile.

Product Purchasing Manager

Current

Pico Rivera, CA, US

  • Team Leadership & Coaching: Lead, coach, and mentor the inside sales and customer service teams, ensuring they have the skills and knowledge to meet their targets and provide excellent customer service.
  • Sales Strategy Development: Develop and implement sales strategies that drive revenue growth, including setting sales targets, monitoring performance, and adjusting tactics as needed.
  • Customer Service Excellence: Oversee the customer service team to ensure high levels of customer satisfaction, handling escalations, and resolving complex customer issues promptly and effectively.
  • Performance Monitoring: Track and analyze key performance indicators (KPIs) for both sales and customer service teams, using data to improve processes and achieve better outcomes.
  • Training & Development: Provide ongoing training and development for team members, focusing on product knowledge, sales techniques, customer service skills, and communication.
  • Process Improvement: Continuously evaluate and refine sales and customer service processes to enhance efficiency, effectiveness, and customer experience.
Sep 2021 - Present

Merchandising Specialist

Atlanta, Georgia, US

  • Product Selection & Planning: Oversee the selection of products to be featured in stores or online, ensuring they align with market trends, customer preferences, and the brand's overall strategy.
  • Sales Analysis: Analyze sales data and consumer behavior to identify successful products and underperforming items, making adjustments to the product mix and merchandising strategies accordingly.
  • Visual Merchandising: Develop and implement visual merchandising strategies to create appealing in-store or online displays that attract customers and encourage purchases.
  • Supplier Negotiations: Negotiate with suppliers and vendors to secure the best prices, promotional deals, and favorable terms, ensuring profitability.
  • Promotional Planning: Plan and execute promotional campaigns, including sales events, seasonal promotions, and product launches, in coordination with marketing teams.
  • Market Research: Conduct market research to stay informed about industry trends, competitor activities, and customer preferences, using insights to guide merchandising decisions.
Jul 2020 - Jul 2021

Account Manager

Atlanta, Georgia, US

  • Client Relationship Management: Build and maintain strong, long-term relationships with existing clients, ensuring their ongoing satisfaction with the company's payment processing services.
  • Technical Support Liaison: Act as the primary point of contact for clients experiencing technical issues, coordinating with internal technical teams to resolve any problems promptly.
  • Account Growth & Upselling: Identify opportunities to expand the services offered to existing clients, such as recommending additional payment solutions, features, or upgrades that align with their business needs.
  • Client Training & Education: Provide training and resources to clients to ensure they fully understand how to use the payment processing platform and are aware of all available features.
  • Performance Monitoring: Regularly review client accounts to monitor transaction volumes, fees, and other key metrics, offering insights and recommendations for optimizing their use of the platform.
  • Contract Renewals & Negotiations: Manage contract renewals, including negotiating terms and pricing to ensure continued client satisfaction while aligning with company objectives.
May 2017 - Nov 2019

Marketing & Customer Engagement Manager

Dallas, Texas, US

  • Creating and implementing marketing plans to promote products or services.
  • Identifying target audiences and tailoring campaigns to reach them effectively.
  • Managing digital marketing efforts, including social media, email campaigns, SEO, and online advertising.
  • Working closely with sales, product development, and customer service teams to align marketing efforts with business goals.
  • Coordinating with external agencies or partners for campaign execution.
  • Ensuring consistent messaging and brand representation across all marketing channels.
Dec 2015 - Dec 2016

Regional Marketing Specialist

Dallas, Texas, US

  • Responsible for execution of regional acquisition strategy for the state of Connecticut
  • Responsible for Frontier brand awareness in post-acquisition market place.
  • Developed and executed marketing plans and campaigns
  • Created and executed 2015/2016 strategic sponsorship marketing plan with key statewide partners; (UCONN, Beardsley Zoo, Girl Scouts of CT, Webster Bank Arena, Bradley International Airport, Mohegan Sun, Bridgeport Blue.
  • Works closely with national and regional sales channels to increase revenue, develop spiff programs, and increase brand/product awareness
  • Created and conducted comprehensive technical and sales training programs for sales channels
Oct 2014 - Dec 2015
1 education record

Michaela Edwards education

  • University Of Bridgeport
    University Of Bridgeport
    Business Administration
FAQ

Frequently asked questions about Michaela Edwards

Quick answers generated from the profile data available on this page.

What company does Michaela Edwards work for?

Michaela Edwards works for BakeMark.

What is Michaela Edwards's role at BakeMark?

Michaela Edwards is listed as Relationship & Marketing Manager at BakeMark.

Where is Michaela Edwards based?

Michaela Edwards is based in Atlanta, Georgia, United States while working with BakeMark.

What companies has Michaela Edwards worked for?

Michaela Edwards has worked for Bakemark, The Home Depot, Evo Payments, Inc., and Frontier Internet.

How can I contact Michaela Edwards?

You can use AeroLeads to view verified contact signals for Michaela Edwards at BakeMark, including work email, phone, and LinkedIn data when available.

What schools did Michaela Edwards attend?

Michaela Edwards holds Bachelor Of Science, Business Administration from University Of Bridgeport.

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