Michaela Kloudova

Michaela Kloudova Email and Phone Number

Prague, Czechia
Michaela Kloudova's Location
Prague, Czechia, Czech Republic
Michaela Kloudova's Contact Details

Michaela Kloudova personal email

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About Michaela Kloudova

My professional journey so far:After my studies at 2 Universities (VŠE, UK in Prague), I worked at Unilever in the marketing department, where after 2 years I led the Media department for 2 years – the biggest advertiser in the Czech and Slovak markets at that time.After I left Unilever, I co-founded a project which changed the way alimony was being collected for children – Alimentydetem.czIn 2018, I built Genster – the first online shopping service for men in the Czech Republic:- 3 500 dressed men in 3 years - 70% customer retention- €1M yearly turnover- 35 people on the team- €0,5M EUR VC funded. Unfortunately, Covid came and we were not able to save the project for various reasons. I consider this the most valuable business lesson it was given me so far. In December 2022 I and my 2 business partners opened the pilot project of the first circular mall in the Czech Republic in the mall OC Westfield Chodov No neke - 6 categories- 9 brands- 25 % conversion rate- 56 days for preparationWe provided publicly all the data we collected within the pilot.I am a mentor in the Femme Palette community, I am helping to build the project from scratch (e.g. bohemianperfection.cz) and I regularly give a speech about business and entrepreneurship. My personal journey so far:The happiest mother of a precious little girl, observing her everyday progress with an open mouth (very wide open).Horseback rider, person, dog and adventure lover, traveler, networker, vegetarian from childhood (Indian cuisine is the best), and political activist.

Michaela Kloudova's Current Company Details
Institut Cirkulární Ekonomiky, z. ú.

Institut Cirkulární Ekonomiky, Z. Ú.

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CEO
Prague, Czechia
Michaela Kloudova Work Experience Details
  • Institut Cirkulární Ekonomiky, Z. Ú.
    Ceo
    Institut Cirkulární Ekonomiky, Z. Ú.
    Prague, Czechia
  • Institut Cirkulární Ekonomiky, Z. Ú.
    Ceo
    Institut Cirkulární Ekonomiky, Z. Ú. Jan 2024 - Present
  • No Neke
    Ceo & Co-Founder
    No Neke Sep 2022 - Present
    Prague, Czechia
    The first circular mall in the Czech Republic opened as a pilot project in the biggest mall in Czech - OC Westfield Chodov.
  • Genster
    Founder & Ceo
    Genster Jun 2017 - Dec 2021
    Prague, The Capital, Czech Republic
    Genster was the first online styling service for men in the Czech Republic.Unfortunately, Covid hit and we were not able to save Genster for various reasons. More details in Czechcrunch podcast (in Czech only)https://cc.cz/genster-jsme-nezachranili-ale-jeho-konec-me-posunul-tesim-se-na-novy-projekt-rika-kloudova/2nd place in Woman Startup Competition 2019.Finalist Creative Business Cup 2019 CzechInvest.TOP 50 startups in Startup World Cup 2018.
  • Český Spotřebitel
    Director
    Český Spotřebitel Jan 2016 - Nov 2021
    Prague, The Capital, Czech Republic
    Company deals with financial and legal services which helps people in financial problems due to unlawful executions (distrains) and overdue alimony.1. Alimenty dětem (www.AlimentyDetem.cz)Brand new, risk-free and the most effective way of collecting overdue alimony in the Czech market which combines services of attorneys at law and judicial debt collectors (executors). We support and encourage single and divorced parents and their children to fight for their rights. Our aim is to create simple and relevant information base of family law which has been almost non-existent in the Czech market. Thereby we want to show single parents and general public that we already have the legal tools for collecting overdue alimony for children. Apart from collecting overdue alimony we also work on improving the whole system. Therefore, we are in close contact with politicians who we provide with our professional comments on various matter in this field with the focus on practical application. We also cooperate with media, corporations, non-profit organisations and e-commerce platforms.2. Exekutor má smůlu (www.ExekutorMaSmulu.cz)Objective: Suspensions of unlawful executions (distrains)Using a ruling of the Supreme Court we discovered a market gap which counted for more than 200,000 unlawful executions (distrains). To date we suspended executions for nearly 100, 000, 000 CZK.
  • Unilever
    Communication Channel Manager For Czech And Slovak Republic
    Unilever Jan 2014 - Dec 2015
    Prague, The Capital, Czech Republic
    I was responsible for all aspects of Media management, particularly focused on media planning and implementation in the Czech Republic and Slovakia for every actively communicated brand (Food, Ice cream and Home and Personal care) in order to enable execution of the brand strategy. I managed media agency partners in both countries to provide outstanding planning and buying services. At the same time I was in regular contact with media suppliers. I was responsible for media negotiation deals, commitments and subsequently budget performance.Award: Flema Axe Etiquette of 21st century - the best online planned campaign of the year 2015 in the Czech Republic: http://www.flema.cz/media-awards/
  • Unilever
    Brand Manager Cz/Sk
    Unilever Dec 2012 - Feb 2014
    Prague, The Capital, Czech Republic
    I managed the Signal brand (toothpaste) in the Czech and Slovak market - no.2 brand in the oral care market in market share (source: Nielsen).Following the brand audit, I introduced simple and understandable vision and goals of the brand which had to be followed. Through measurable performance specifications (both brand and sales), I controlled the developlment and managed it accordingly. I prepared, managed and launched several novelties, among others very first toothpaste for men in the Czech and Slovak market. I was a member of the CEE community where I led several cross-market´s projects.
  • Ami Communications
    Account Executive
    Ami Communications Mar 2010 - May 2011
    Prague
    - Account Executive and assistantship in the team working on the corporate PR communication (Unilever, Makro)- Corporate (Unilever, Macro), brand (Wrigley) and internal communication- communication strategy, organising events (e.g. press conference, CSR events), media monitoring, preparing press materials
  • N-Ergie
    Traineeship In Sales Department
    N-Ergie Jan 2009 - Aug 2009
    Nuremberg, Germany
    - apart from being involved in marketing planning and consumption prediction, main responsibilities included direct liaison with corporate customers, closing contracts and reporting prices on the Energy Exchange
  • Parliament Of The Czech Republic
    Internship
    Parliament Of The Czech Republic Oct 2007 - Jul 2008
    Prague

Michaela Kloudova Skills

Public Relations Strategic Communications Marketing Marketing Strategy Marketing Communications Corporate Communications Internal Communications Communication Media Communications Strategy Media Planning Management Competitive Analysis Media Digital Marketing Crisis Communications Market Research Market Planning Marketing Management Facebook Strategic Planning Advertising Budgets

Michaela Kloudova Education Details

Frequently Asked Questions about Michaela Kloudova

What company does Michaela Kloudova work for?

Michaela Kloudova works for Institut Cirkulární Ekonomiky, Z. Ú.

What is Michaela Kloudova's role at the current company?

Michaela Kloudova's current role is CEO.

What is Michaela Kloudova's email address?

Michaela Kloudova's email address is mi****@****ver.com

What schools did Michaela Kloudova attend?

Michaela Kloudova attended Charles University In Prague, Friedrich-Alexander-Universität Erlangen-Nürnberg, James Bowie High School, Texas, University Of Economics, Prague.

What are some of Michaela Kloudova's interests?

Michaela Kloudova has interest in Languages, Traveling, Sports, Climbing, Tennis.

What skills is Michaela Kloudova known for?

Michaela Kloudova has skills like Public Relations, Strategic Communications, Marketing, Marketing Strategy, Marketing Communications, Corporate Communications, Internal Communications, Communication, Media Communications, Strategy, Media Planning, Management.

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